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HT grows in Delhi, plans Mumbai edition

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HT grows in Delhi, plans Mumbai edition

The January-June 2000 Audit Bureau of Circulation (ABC) figures show that HT’s Delhi edition has improved its lead over Times of India. The latest figures show that at a circulation of 7.77 lakh, HT has a lead of 1.38 lakh copies over The Times of India which has a circulation of 6.69 lakh.

The Hindustan Times revenue has seen a 25 per cent increase between April-September 2000, over the same period last year. It has also managed to win some big clients such as IBM Thinkpad and Intel, which were not advertising with the paper earlier. Beginning this year it had launched at least six new editions including those in cities such as Calcutta, Bhopal, Chandigarh, Ranchi, Ludhiana and Jaipur. Next on the agenda is the much awaited Mumbai edition.


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