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ETC Networks tie up with TV Asia, plans to go digital soon

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ETC Networks tie up with TV Asia, plans to go digital soon

ETC Networks has tied up with TV Asia, a leading Hindi channel in the US, to supply software. The company is negotiating with companies in UK, and Canada for similar arrangements. ETC Networks registered a net profit of Rs 2.43 crore on a turnover of Rs 53.82 crore for the year ended March 31, 2001.

The results have come at a time when the entire broadcasting industry revenues have come under pressure.

ETC Networks owns etc Music Channel and etc Channel Punjabi. The etc Channel Punjabi, the regional channel under the umbrella of ETC Networks Ltd., is going to complete its first year of operation, is also doing extremely well.

Having established tremendous penetration for both etc and etc Channel Punjabi by virtue of being free-to-air channel services, the company is very shortly going to convert both the channels into the digital mode. This will not only translate into better quality of pictures but also reduce costs by 30 per cent.

ETC Networks Ltd. is also the first channel to secure the permission to build a commercial teleport in Mumbai. Once the teleport is commissioned, it will reduce the operating costs of the channel and also provide additional revenue streams for the company by offering uplinking services to other private channels and Internet service providers.


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