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ETC & JVC to form Entertainment Cinema Network

09-November-2001
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ETC & JVC to form Entertainment Cinema Network

ETC & Victor Company of Japan (JVC) have joined forces to form Entertainment Cinema Network (I), a venture that will provide conditional access to film via satellite to cinema halls in India. Digi-cinema is the first venture of its kind that promises a complete solution package for the distribution and exhibition sectors as well as for film production.

This project envisages the use of the JVC's D-ILA technology projectors launched recently coupled with Digital HD playback equipment. These professional projectors are capable of a mind boggling real QXGA resolution of 2048x1536 pixels. Thus these projectors are ideally suited to exploit the maximum advantage out of HD format a standard which gives resolution of 1920x1080 lines in a 16:9 aspect ratio.

In addition to super high resolution, another key advantage of JVC's D-ILA LCOS devices is the vertical alignment ("homeotropic" structure) of the liquid crystal layer. This ensures that projected images have extra-high contrast and this makes it possible to reproduce accurately even subtle gradation differences between the lighter and darker parts of the projected image.

The project will initially involve the transfer of 35mm prints to the HD Video format, their authoring, encryption and duplication for distribution with copyguard protection built in.

These digitised tapes will be delivered by hand over a three-month long pilot phase. 35 theatres in the country are to be part of the service, while commercial deployment will begin in April 2002.

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