Top Story


Home >> International >> Article

Entertainment scrips script market blockbusters

Font Size   16
Entertainment scrips script market blockbusters

Growing demand for television software and content providers in the entertainment market has made their stocks a favourable lot on the bourses. Share prices of such companies, particularly those, who are purely into the development of TV software and content, have gained sharply over the past few weeks on the back of growing volumes.

Stocks of Balaji Telefilms, Mukta Arts, Cinevista Communications and Padmalaya Telefilms have gained anything between 30 to 90 per cent in a month. The growing popularity of these stocks has been on account of the better prospects of the television software and content providing companies due to the growing number of channels going on air, according to an analyst with a Mumbai-based securities firm.

There are several programmes currently being aired successfully on different TV channels. Balaji Telefilms, has a few successful serials to its credit which explains why the scrip has been doing well on the bourses, feel analysts.

Balaji’s stock price has been gaining almost consistently ever since it got listed on the bourses. From Rs 153 on the day of listing on November 22, it has flared up to Rs 288 on the Bombay Stock Exchange, appreciating by around 88 per cent in just two weeks.

Besides Balaji Telefilms, other major gainers were Mukta Arts (43 per cent appreciation in a month), Cinevista Communications (31 per cent) and Padmalaya Telefilms (31 per cent).

The spurt in the stock prices was accompanied by higher volumes. For instance, Balaji Telefilms volumes has grown sharply from 2.75 lakh shares on November 7 to 4.5 lakh shares last Friday.


Kranti Gada joined the family business at Shemaroo in 2006 after a successful stint of over two years in marketing at Pepsi Co. She has been associated with the company for 12 years.

Exchange4media interacted with Jaspreet Chandok, Vice President and Head (Fashion) , IMG Reliance Pvt. Ltd on seamless brands integrations planned for Lakme Fashion Week, walking tall despite blazing trails like GST, demonetization and being a part of the larger cultural space

Their strategy to educate the consumers to make well informed decisions at all stages has worked out well.

Bobby Pawar, MD, CCO - South Asia, Publicis India, talks about his idea of chilling out

WhatClicks promises to be an unbiased, objective, third-party audit firm that will work with advertisers and agencies alike to help build an effective and integrated digital strategy.

V-Guard Industries, a household name for consumer electrical appliances in India, has revamped its logo in order to reflect the strength gained by the brand over the years. The company has also unveil...

The report reveals that there has been nearly 5 times more growth in video consumption in the last 12 months, with 96 percent of all usage being focused on long form video