Viewers of DD will have the option of buying equipment for viewing high quality broadcasts. Using latest digital broadcasting technology, Doordarshan will start beaming programmes that can be accessed through a set-top-box. For receiving a digital signal, viewers will have to purchase a set-top-box that can cost up to Rs 5000. In doing so, DD will become the first in India to start digital broadcasting. Private companies are not allowed to do so under the stringent broadcasting policy.
DD will start broadcasting in the four metros under a pilot project that will be extended to more cities later on. To start with the central government may give set-top-boxes free of cost and levy a monthly rental of Rs 300 per month.
Meanwhile, India has chosen the digital video broadcasting transmission (DVB-T) as the standard for the transmission. The government is also looking at strengthening the security code to prevent irregularities.