Top Story


Home >> International >> Article

Convergence Bill 2001 has few takers

Font Size   16
Convergence Bill 2001 has few takers

Initial depositions before the Parliamentary Standing committee on IT, headed by Somnath Chatterjee, suggest that there are few takers for the Communication Convergence Bill 2001 in its present form.

Aroon Purie, promoter of Living Media dubbed the Bill “restrictive” in nature and Manu Sawhney, head of ESPN India, representing the Confederation of Indian Industry (CII), have said that this is “not the opportune time to have such an enabling and a restrictive legislation.”

The government-prepared compilation of the depositions made in October quotes CII representation as saying, “The feeling is that the proposed legislation is over regulating and disabling, rather than enabling.”

Pointing out that the licensing clauses lack clarity and simplicity, the CII has told the Parliamentary panel, “Given the ever-changing scenario that exists today, the omnibus control over the Commission (by the government) should be given up and laying down of conditions in respect of services should be left purely to the Commission.”

The government introduced the Communication Convergence Bill 2001 in Parliament during the monsoon session. The Bill, referred to the House standing committee on IT, envisages a regulatory framework for carriage and content of communications in the aftermath of convergence of telecom, broadcasting and IT.

The Indian Broadcasting Foundation, an apex body of broadcasting companies operating in India, has said although there are pockets within the broadcasting industry that do need regulation, clarity and transparency, "yet a bill of such kind is premature."

According to the representation made to the committee by Telecom Regulatory Authority of India (TRAI) chairman MS Verma and others, the government should take into account tele-density, PC density, availability of level of education and local content, language diversity and access barriers "before embarking upon convergence."

TRAI members feel that matters of inter-connectivity and network character should be more clearly specified in the Bill as these are most vital for a level playing field.

Similarly, the Association of Basic Telecom Operators has opined that various definitions in the bill in the first instances are not clear and services like webcasting do not find a mention at all.

Pointing out that "instead of pushing through the bill there is a need to have some changes in it", the Internet Service Providers Association of India told the standing committee there should be a maximum of two licenses, one for infrastructure and the other for service providers. The bill in its present form envisages licences to be obtained in five different categories.


Our typical marketing budget is usually 10 per cent of the topline spend

There are some forces impacting the way our business works. The IT/ITeS sector has changed tremendously. Platforms like Twitter have made everyone journalists. Smartphones have made everyone a photographer. The trend that we are seeing is one of hyperdigitalization, which is causing the lines between product and services to blur. For example, <a href=

The OOH sector is among the fastest growing, globally. Brands and marketers have realized its potential and impact and begun to craft medium-specific adverts. Self-regulation is not only necessary but also essential to growth of the sector. The industry needs to exercise a certain level of this self-restraint to prove its commitment to maintaining the best standards in advertising.

<b>Clients are looking for experiential solutions beyond radio or print: Abraham Thomas, Radio City 91.1 FM</b><br><br> From entering new markets to launching large format events, Radio City 91.1FM has been on a roll. The radio channel recently announced the launch of India’s biggest singing talent hunt-Radio City Super Singer Season 8. Earlier this year, the channel set up its own creative-cum...

Under the watchful eye of Walt Disney, Bindass undergoes brand repackaging with a fresh new show ‘Dil Buffering’ simulcast across its linear and social media platforms on September 29 and will launch...

Apart from the mandate for the first project which is the Ashiana Town in Bhiwadi, Tomorrow and InterTwined will deliver brand solutions across film, print, radio, outdoor and activation besides provi...

Despite advertising picking up after a slow Q1, regional FM players still feel that the lingering effect of GST, RERA, demonetisation will still make its impact felt during the upcoming festive quarte...