In a bid to reduce Kerry Packer’s loss in the country, Channel Nine plans to sell a portion of its television software library to Star. Star is buying three of Channel Nine’s top-rated shows and all the events including the Helen concert. Zee TV and Sony Entertainment Television is reviewing the remaining content for purchase.
Doordarshan had approached some individual producers in June to continue their shows on the Metro channel after HFCL-Nine’s one-year contract ended.
HFCL-Nine left Doordarshan on a sour note as Prasar Bharati refused to extend their contract for the three-hour slot beyond 18 months. HFCL-Nine wanted a long-term deal.
Doordarshan may have decided not to approach HFCL-Nine to get the rights, as the national network does not have a policy of owning a library. The rights to these programmes belong to the production houses, after being aired on Doordarshan.
Getting new content on the Metro channel after Nine Gold ended on September 10 received a setback as production houses bid abysmally low to obtain the three-hour slot. Doordarshan had to change its decision and go for a half-hour sale of slots to private producers.
Star has bought the rights to Kabhi Sauten Kabhi Saheli, Kundali and Janat. The events include the series ‘Celebrate with Music’ and the Madhuri Concert.