Broadcasters have decided to form a committee to press for exemption of the five per cent service tax imposed on the broadcasting industry in this year’s budget.
The committee, comprising Subhash Chandra (Zee Telefilms Ltd.), Mahesh Prasad (Sahara India TV), Deepak Shourie (Discovery Channel) and Kalanidhi Maran (Sun TV), will make a presentation before the finance minister on this issue.
IBF in the meeting also discussed the recent TAM and INTAM controversy, but couldn’t make any headway on the issue.
Meanwhile STAR TV has written a letter to IBF members calling for “more responsible” conduct on the issue of audience measurement. The letter alleges that a camera crew posing as Star News personnel tried to force themselves into some peoplemeter homes claiming they wanted to film how the equipment worked. There were instance of a camera crew offering money to some peoplemeter homes in Mumbai asking them to watch a Star Plus programme.