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Breaking News :Eenadu and Hindu offer Andhra Pradesh on a Platter

18-May-2001
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Breaking News :Eenadu and Hindu offer Andhra Pradesh on a Platter

Effective June 1, 2001 The Hindu and Eenadu, two publication giants, have come together to offer AP on a platter. The combined offer, in the first phase, will cover A P only, but in the second phase, it will cover all editions of both The Hindu Eenadu. Says Mr. I Venkat, Eenadu publication, "The combined package is so attractive that it will offer two publications at the cost of one. The synergy fuelled by the combined use of these two popular dailies offers comprehensive and cost effective package to discerning marketers with a maximum stretch of the available budget." Deccan Chronicle, the English daily from Hyderabad is likely to be hard hit by this alliance. Watch out for more news.

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