The board of directors of Zee Telefilms will meet in February 2002 to discuss a new restructuring plan. The Zee Telefilms board is planning to reduce the number of subsidiaries from the current 23 to 11 or 12. The board will also consider appointing a consultant for this purpose.
The company is planning to expedite the restructuring exercise as several investors have complained about the company's complex structure.
The company will begin the exercise of uplinking some of its channels from India in the next few weeks. Some entities were set up for the purpose of uplinking and other related activities.
The company management had informed analysts last week that advertising revenues will improve as currently only companies with export earnings were allowed to advertise on satellite channels.
Rajat Sharma who was recently elected as President of the NBA talks about his plans for the industry body
The Country Sales Manager Media at Akamai says that technology seems to be taking over all possible spaces and people considering it in both positive and negative ways
The India Marketing Lead of Skyscanner believes that with the acquisition by Ctrip they have reached the market leader status
Our typical marketing budget is usually 10 per cent of the topline spend
The BBC carried out a survey along with Globescan to see how the world looks at the issue of ‘fake news’
The objective of content marketing is not just to encourage product purchase or generate ROI. The key to its success lies in building relationships based on trust, opines Dasgupta
The interesting animated rap music video encapsulates Droom’s ecosystem tools and their role in facilitating second-hand automobile transactions