Top Story

e4m_logo.png

Home >> International >> Article

AXN to roll out advertising campaign in January 2001

15-December-2000
Font Size   16
Share
AXN to roll out advertising campaign in January 2001

The 24-hours action adventure channel AXN Asia will roll out a new advertising campaign across Asia, including India, in January 2001. The fresh campaign will follow the launch of the million-dollar game show Survivor beginning December 19, 2000. Even as AXN readies for aggressive product roll out, the channel has no immediate plans to enhance its ad pricing, which will be maintained at around Rs 10,000 – Rs 15,000 per 10 seconds. At present it has around 40 to 50 active advertisers every month.

Tags

The group released the Little Hearts online-only campaign, #BreakSomeHearts, early this year and is on the path to make many more of its brands available on the digital platform

As Milind Pathak takes over as Managing Director - Southeast Asia, Httpool, we chat with him on his new role, aspirations and his plans to aggressively penetrate the operations of the group in the Southeast Asian market

We speak to Punit Misra, CEO, ZEEL, Domestic Broadcast Business, on Zee TV’s new look, its aim and the shaping up of domestic business

This exercise will take the channel to the next level: Siju Prabhakaran, Cluster Head – South Business, Zee Entertainment Enterprises Limited

As Milind Pathak takes over as Managing Director - Southeast Asia, Httpool, we chat with him on his new role, aspirations and his plans to aggressively penetrate the operations of the group in the Sou...

Though business has picked up, the private FM industry expects festive ad spends to be subdued compared to 2016

Of the 116 upheld ads, the majority belonged to healthcare and education