STAR Network is launching its Bengali general entertainment channel Star Jalsha in the UK on Sky channel 808 on November 22, 2012. This was announced by Kevin Vaz, President and General Manager, Star Jalsha.
Commenting on the development, Yeshpal Sharma, Senior Vice President UK & Europe, Star TV, said, “I share Kevin’s enthusiasm and am pleased to be part of Star Jalsha becoming the first regional South Asian channel to be available on the Sky Entertainment Pack.”
Launched in September 2008 and rebranded in June 2012, Star Jalsha dominates the Bengali television ratings in India. With the launch of Star Jalsha in the UK, the Star Network expands its regional offering to the UK’s Bengali community from both India and Bangladesh.
The STAR channels in the UK include Star Plus HD, Star Plus, Star Life Ok, Star Gold, and Star Jalsha.