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IndustryBriefing Say #TohChaleinKya this monsoon with Alto 800

Say #TohChaleinKya this monsoon with Alto 800

Author | exchange4media News Service | Saturday, Jul 02,2016 8:40 AM

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Say #TohChaleinKya this monsoon with Alto 800

Picture yourself enjoying a cup of tea with your friends as the monsoon breaks and all of a sudden you all take a trip down memory lane. It was 2 a.m. in the morning and you drove down to ‘Majnu Ka Tilla’ from North Campus just to have a cup of ‘kullad’ chai.

Off course, the tea was just an excuse, it was the drive that everyone was looking forward to. All you said was ‘Toh Chalein Kya’ and everyone hopped into one car.

These spontaneous trips are stress busters and they surely add joy to your life. Especially when you’re driving to unexplored destinations with your friends who are ready to go anytime. You try to raid every nook and corner of your city to try something new. From drinking tea at the mountain top to enjoying hot ‘bhajiya’ in the rains, every moment becomes cherishable with a perfect drive.

To instigate the same feelings in all of us, 10 well-known influencers across 10 cities of India (Lucknow, Jaipur, Cochin, Hyderabad, Chandigarh, Mumbai, Kolkata, Pune, Delhi and Bangalore) stepped forward to cite non-commercialized places in the all new Alto 800. These people explored their own city and invited fans/followers to suggest places less heard off. People submitted their entries on social media by clicking and uploading a photo of their place of interest while also using the hashtag #TohChaleinKya followed by the city name.  

The contest was engineered by Alto 800 on social media for 10 days from 15th June to 24th June. You will certainly chalk up some plans while going through these stunning pictures:

So the next time you feel like making a spontaneous trip, don’t hold back, just say #TohChaleinKya and your friends will surely join in on the fun. 

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