POGO has introduced two unique international series this month for its little audience. YO-KAI WATCH, a Japanese animated series, will air 11 January onwards and TASHI, an Australian series, will commences on 23 January.
YO-KAI WATCH is based on a video game that features the adventures of Keita and Whisper will be aired from Monday to Friday, at 7:00 pm.
A special watch and win contest has been planned around the show where kids will get a chance to win fun and exclusive Yokai merchandise. It's a 3 week long contest starting from Feb 1.
TASHI will be aired on Saturday at 9am. This is based on the children’s books by Barbara and Anna Fienberg.
According to the press release, Pogo’s objective behind the new launches is to stimulate the imagination of kids by showcasing the best new content not only from India but across the world. The shows will take the audience through exciting adventures clubbed with comedy and fantasy giving them an opportunity to learn and explore through ideas and innovations.
Rajat Sharma who was recently elected as President of the NBA talks about his plans for the industry body
The Country Sales Manager Media at Akamai says that technology seems to be taking over all possible spaces and people considering it in both positive and negative ways
The India Marketing Lead of Skyscanner believes that with the acquisition by Ctrip they have reached the market leader status
Our typical marketing budget is usually 10 per cent of the topline spend
The BBC carried out a survey along with Globescan to see how the world looks at the issue of ‘fake news’
The objective of content marketing is not just to encourage product purchase or generate ROI. The key to its success lies in building relationships based on trust, opines Dasgupta
The interesting animated rap music video encapsulates Droom’s ecosystem tools and their role in facilitating second-hand automobile transactions