Top Story

e4m_logo.png

Home >> Industry Briefing >> Article

PayTunes wins Entertainment Category Award at GMASA

11-July-2016
Font Size   16
Share
PayTunes wins Entertainment Category Award at GMASA

In the recently conducted Global Mobile App Summit (GMASA’16), PayTunes won the Best App award in the Entertainment category. PayTunes won this award by being selected over other entrants like Voot, TVFPlay, Earn Talktime etc. The awards Jury and Speakers comprised of eminent personalities from the Mobile domain.

Divya Pratap Singh, CEO and Co­Founder, PayTunes said that the team at PayTunes is extremely motivated after winning this award. The recognition at such forums keep the enthusiasm going. PayTunes is an Advertising platform where users who have installed the PayTunes Android app get to hear audio jingles/advertisements from different brands as ringtone of their mobile phones. Users earn reward points for listening to these advertisements which they can redeem for participating in contests where they can win exciting rewards like smartphones, free recharges, goodies and gift hampers etc. This is a unique platform for advertisers which let them reach their potential audience on mobile in an Audio­Visual manner

Tags

Vinik Karnik, Business Head - ESP Properties, talked about what went into conceptualising the first edition of the entertainment marketing report, Showbiz

Rahul Jhamb, Brand Head, Forever 21, on how the fast fashion brand always stays on the pulse of latest marketing trends

Heavy spends on OOH and print sum up this year’s ad spends of YLG Salon

Baba Ramdev brought his sharp wits for an interview with e4m where he promised to disrupt more markets and spoke about he the way he created a brand through consistent and selfless work

Heavy spends on OOH and print sum up this year’s ad spends of YLG Salon

Thomas, Chief Marketing Officer, Diageo India, gives us a peek into the marketing strategy for McDowell’s No 1 Soda, its creation of ‘No 1 Yaari Jam,’ their own set of 4Ps and importance of content

Prior to joining Madison PR in 2012 Chaudhary was Group President Corporate Communications at Reliance Industries Limited.