On the 18th of January, 2015, MiD DAY Infomedia Ltd invites you to partake in yet another episode of the MiD DAY Trophy, which is a horse race held at the Royal Western India Turf Club at Mahalaxmi Race Course. Along with the MiD DAY Trophy, the brand is also hosting other big races like Poonawalla on the same day. By hosting a horse race (a royal sport) of this stature, MiD DAY desires to be seen as one of the elitist media brands. The MiD DAY Trophy is a strictly by invite event and strives to bring together the heads of media houses, advertising agencies, politics, corporate firms and the entertainment industry at the venue. Some known personalities who have been invited are Kareena Kapoor, Saif Ali Khan, Akshay Kumar, Arjun Rampal, Gautam Singhania, and so on.