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Mazhavil Manorama launches new programmes; sports a fresh look and feel

20-April-2017
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Mazhavil Manorama launches new programmes; sports a fresh look and feel

Mazhavil Manorama channel, in its pursuit to take quality and diversity a notch ahead, from this Vishu day, is sporting a new and effervescent look and feel. This transition to a fresh visual indulgence starts with the launch of new programmes, ranging from fiction to reality shows over the next few weeks.

New launches

‘Udan Panam’, a show in which participants can win money based on their knowledge and through tasks, is one of the new launches. ‘Still Standing’ adapts an international format reality show as a visual treat for Malayalam content seekers for the first time in India. Started with the launch of the television mega series ‘Karnan’, Mazhavil is all set to rock the fiction genre with ‘Ammuvinte Amma’ and ‘Joycee's Sthreeepadam’. Along with these shows, the legacy of ‘D4 Dance’ is back with Season 4 as a series of competitions between junior and senior contestants.

The new look and feel

Mazhavil Manorama’s new look and feel would be in tandem with the outlook of its audience. ‘Mazhavil’ literally means ‘rainbow’, and the intent is to delight the audience in search of exceptional visual extravaganza, a visual treat that captures the mindset of the changing Malayalee audience and households, and a change that invites progressive mindsets while embracing traditional values.

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