Top Story

e4m_logo.png

Home >> Industry Briefing >> Article

India TV's 'Chunav Manch UP' makes national headlines

20-September-2016
Font Size   16
Share
India TV's 'Chunav Manch UP' makes national headlines

India TV’s UP election conclave made national headlines when Uttar Pradesh Chief Minister gave his first and frank reaction on reports of family feud. Akhilesh Yadav chose AapKi Adalat at India TV’s Full-Day Mega Conclave “Chunav Manch – Uttar Pradesh” to state that he wants the final say on selection of candidates of his party for the coming assembly elections. His assertion created thunderous & rippling national headlines.

  India TV’s Editor-in-Chief Rajat Sharma was leading the charge with a series of power packed Aap Ki Adalat – Chunav Manch Specials, compelled rival news channels to cut India TV Mega Conclave live.

While the hyper-political Uttar Pradesh continued riddling the fervent political watchers, India TV yet again triumphed in delving top-end and exclusive content right from the epicentre of activity, Lucknow, that was picked up by none but all of the national media in real time.

While UP’s first family showed no signs of recouping from the feud it has found itself in and while speculations were at its peak, India TV Chunav Manch saw UP CM Akhilesh Yadav and his Uncle and Senior SP Leader Shivpal Yadav in two separate exclusives, those had the entire nation, including the top media organizations glued.

Other big headlines came from no less than BJP National President Amit Shah, BJP State President Keshav Maurya, Congress State President Raj Babbar, Cabinet Minister Anupriya Patel, SP MP Naresh Agarwal amongst top National & State Politicians like Congress MP PL Punia, EX- UP BJP Chief Laxmikant Bajpai, Maharashtra SP Chief Abu Azmi, BJP MLA Sangeet Som, Congress Leader & Former MoS Home Affairs RPN Singh, AIMIM Chief Asaduddin Owaisi, Congress MLA Pramod Tiwari, BJP MP Sakshi Maharaj, SP Leader Ambika Chaudhary, BJP MP Jagdambika Pal, Congress Leader & Former MoS HRD Jitin Prasad, SP Spoksperson Gaurav Bhatia, BJP Spokesperson Sudhanshu Trivedi, Congress Leader Akhilesh Pratap Singh amongst others.

Commenting on the success of ‘Chunav Manch’, India TV MD & CEO Ritu Dhawan said, “Though we were sure that we will raise the bar for our industry peers with sheer scale and concept of execution itself, but we are elated to be able to match our audiences high expectations in terms of power content created through the effort.”

 “We compete only with ourselves,” she added while highlighting the strategic punctuation of a couple of Aap Ki Adalat Chunav Manch Specials.

Siddharth Kumar Tewary, Founder, Chief Creative, One Life Studios and Swastik Productions, on owning the IP on his most ambitious project 'Porus,' the risk of recovering its cost and his distribution strategy

Webscale plans to build the brand around smooth operations for the e-commerce sector and then move on to demand generation

Shriya Ghate, Business Head, Tinkle, spills the beans on the company's vision for its special line of merchandise launched to celebrate its 37th anniversary, its pricing, marketing strategies, and more

Vivek Patni, Director of Wonder Cement, on the current marketing strategies and challenges that brand owners face

Rohit Bansal, Group Head of Corporate Communications, Reliance Industries Limited was speaking about the emerging tools of PR through Social Impact during his keynote address at IPRCCA 2017

The New Realities study in India is its sixth year. Over 600 online interviews (per country) were conducted in seven countries, as a part of the study.

The campaign creatively explores the unrealistic demands of perfection that the society places on a young girl