Top Story

e4m_logo.png

Home >> Industry Briefing >> Article

Free Press Journal embarks on school contact activity

24-August-2012
Font Size   16
Share
Free Press Journal embarks on school contact activity

Free Press Journal has embarked on a Scrapbook Competition for school students, wherein prizes worth Rs 5 Lakh will be given away.

The competition is a promotional event and aims to inculcate the habit of newspaper reading amongst children and enhance their knowledge.

In order to take part, kids need to collect 40 cuttings of ‘Kids’ Corner’ section published in The Free Press Journal newspaper. This information section devoted to kids is carried six days a week. The kids need to stick these cuttings in a scrapbook and create their own stories, events, announcements, spoofs, cartoons, monologues, and dialogues. The scrapbook then needs to be sent to The Free Press Journal office. The three points that the entries would be judged on are imagination, creativity and command over English to prepare a scrapbook.

The winners will be selected by a panel of judges. The 1st Prize of the contest is one personal computer sponsored by Zenith Computers and the 2nd Prize is an educational tablet sponsored by Mango Learning. Other consolation prizes are sponsored by Knorr Soups – Unilever Group, Big Flix – Reliance Group, Monginis, Essel World & Water Kingdom, and Kores.

This contest will run from August 20 till October 20, 2012, across Mumbai. The Free Press Journal has tied up with close to 150 schools for this activity.

Aparna Bhosle, Business Cluster Head - Premium & FTA GEC channels - ‎ZEEL, on its new property, sponsors, investment on acquisition and response to BBC First

In an interview with exchange4media, Ferzad Palia says that most successful brands are not those who spend the most money

As Milind Pathak takes over as Managing Director - Southeast Asia, Httpool, we chat with him on his new role, aspirations and his plans to aggressively penetrate the operations of the group in the Southeast Asian market

The group released the Little Hearts online-only campaign, #BreakSomeHearts, early this year and is on the path to make many more of its brands available on the digital platform

As Milind Pathak takes over as Managing Director - Southeast Asia, Httpool, we chat with him on his new role, aspirations and his plans to aggressively penetrate the operations of the group in the Sou...

The group released the Little Hearts online-only campaign, #BreakSomeHearts, early this year and is on the path to make many more of its brands available on the digital platform

Aroon Purie, the India Today Group Chairman and Editor-in-Chief today appointed his daughter Kallie Purie as the Vice Chairperson of the group