Top Story

e4m_logo.png

Home >> Industry Briefing >> Article

engage4more unveils new brand identity

23-June-2017
Font Size   16
engage4more unveils new brand identity


Employee engagement and employer branding company, engage4more has announced its new brand identity. The logo is reflective of the firm's vision and the philosophy of using employee engagement to raise enthusiasm for the workplace.


The new look, three interlocking pieces of jigsaw puzzle, represent the diversity in an organisation with the belief that they can be engaged irrespective of the extreme challenges. It also represents the 3 key businesses of engage4more and their diverse methods to bring employee engagement to life.


 It is an integration of diverse elements that form an upward going arrow – a visual cue that once the pieces are in place, a company rises. A contemporary purple colour has been chose for the new logo, along with a conservatively hip typeface, keeping in mind that the target audience -- India’s corporate work force -- is young


Speaking about the new logo and identity, Nishant Parashar, Founder of engage4more, said, “We take on the phase two of our journey by launching our new logo on our seventh anniversary. Our new brand identity and logo is a visual expression of what we do for our clients.  The new brand identity reflects our journey of transformation in the employee engagement industry. The past seven years have been great and we hope we only grow further from here on. A big thank you to all for getting us here”

Kranti Gada joined the family business at Shemaroo in 2006 after a successful stint of over two years in marketing at Pepsi Co. She has been associated with the company for 12 years.

Exchange4media interacted with Jaspreet Chandok, Vice President and Head (Fashion) , IMG Reliance Pvt. Ltd on seamless brands integrations planned for Lakme Fashion Week, walking tall despite blazing trails like GST, demonetization and being a part of the larger cultural space

Their strategy to educate the consumers to make well informed decisions at all stages has worked out well.

Bobby Pawar, MD, CCO - South Asia, Publicis India, talks about his idea of chilling out

Launches third phase of TVC campaign ‘Think it. Done’

Based in Mumbai, Usha has nearly two decades of experience in the Indian media and entertainment sector and will serve as a strategic advisor to H+K’s diverse portfolio of clients with a special empha...

Report based on media channel data in 96 countries and detailed findings from the world‘s key ad markets, which between them account for approximately two-thirds of the value of global advertising tra...