Top Story

e4m_logo.png

Home >> Industry Briefing >> Article

Colors all set to air the second season of ‘Mission Sapne’

11-January-2016
Font Size   16
Share
Colors all set to air the second season of ‘Mission Sapne’

Colors has announced the showcase of the second season of ‘Mission Sapne ’. In its second edition, Mission Sapne provides dramatic entertainment with a strong social message as entertainers from different industries willingly live the common man’s professional life for a day. Mission Sapne  Season 2 will start airing from  January 17, 2016, every Sunday at 11:00 am .

 Produced by Sobo Films, Mission Sapne Season 2 will feature 10 celebrated entertainers who will showcase their talent as they work their magic to learn the professional ongoings and tricks of the trade to raise funds in support of a deserving commoner.

 Speaking about the show, Raj Nayak, CEO – COLORS, said, “Following a stupendous response to Season 1 of Mission Sapne, it is time to charge ahead with an all-new set of celebrities who have displayed extraordinary passion and commitment towards bettering lives that deserve a helping hand. Their willingness to become a fish out of water to aid humanity sends out a strong social message; entirely in sync with COLORS’ mantra of providing dramatic entertainment avenues to viewers. We would like to express our gratitude to the entertainment industry for extending their pro-bono support, standing up for humanity, and elevating the show’s impact on deserving lives manifold. With Mission Sapne Season 2, and Chhoti Anandi, launching on 17th January, we are looking forward to setting up a robustSunday morning audience with content that speaks volumes through its diversity and impact.”

 Commenting on the second edition of the show, Smruti Shinde, Owner – Sobo Films said, “Changing the life of the common man by giving them a helping hand to realise their dreams is the USP of Mission Sapne. While we achieved that to a great extent in Season 1, with Mission Sapne Season 2 we are looking forward to magnifying the effect of positivity and hope in making a difference in the lives of those in need. Mission....abhi jaari hai"

 Mission Sapne Season 2 will see actor Sonali Bendre return as the host for the second season in a row as she narrates the awe-inspiring success stories of the one-day professional endeavours of celebrities and the person they will be supporting. The title track of the show has been adapted by singer Sonu Nigam whose unique rendition promises to tug at the heartstrings of audiences.

 For Mission Sapne Season 2, COLORS has roped in Idea Cellular as the Associate Sponsor. The show will also be promoted across mediums through an integrated marketing approach and digital initiatives.

Tags

Abhishek Punia, Co-founder and COO of ARM Worldwide, tells about how they re-branded themselves from ARM Digital to ARM Worldwide and in the process marked their presence globally

Srinivasan opens up on what prompted their recent rebrand, their foray into bus depots and developing the software that displays Bengaluru Metropolitan Transport Corporation's (BMTC) Passenger Information System for all the major bus depots in Bangalore.

Software and Technology, Consulting, Healthcare seem to be increasingly using Webinars to engage with their clients and employees

Chandy indulges in his love for reading and learning something new over the weekends

Abhishek Punia, Co-founder and COO of ARM Worldwide, tells about how they re-branded themselves from ARM Digital to ARM Worldwide and in the process marked their presence globally

Industry analysts expect the infusion of foreign capital to drive not only the retail market but also the advertising industry as a result.

Srinivasan opens up on what prompted their recent rebrand, their foray into bus depots and developing the software that displays Bengaluru Metropolitan Transport Corporation's (BMTC) Passenger Inform...