Top Story

e4m_logo.png

Home >> Industry Briefing >> Article

CEO My FM, Harrish M Bhatia authors book Jiyo Dil Se – Live Your Dream

12-August-2015
Font Size   16
Share
CEO My FM, Harrish M Bhatia authors book Jiyo Dil Se – Live Your Dream

The Chief Minister of Chhattisgarh, Raman Singh, unveiled Jiyo Dil Se – Live Your Dream, a book authored by CEO, My FM, Harrish M Bhatia in Raipur on the August 10. The book is based on 94.3 My FM’s brand philosophy and chronicles the emotions, sentiments and experiences of prominent achievers from all walks of life. Nobel laureate Kailash Satyarthi, world champion cueist Geet Sethi, Bollywood divas Madhuri Dixit and Sonam Kapoor, Navjot Singh Sidhu and dance maestro Pandit Birju Maharaj are among those featured in the book.

Debutant author Harrish M Bhatia, CEO, My FM said, “All of us deserve our place under the sun and there are enough and more opportunities today to live one’s dream. I have lived my life on certain principles and fortunately for me they manifested in our brand’s character too making it a wonderfully unique platform for me. I felt I owe to the youth of today to reflect on things in a positive, inspiring way for them to go out and live their dreams.”

The book is being made available for sale on various e-commerce sites.

Siddharth Kumar Tewary, Founder, Chief Creative, One Life Studios and Swastik Productions, on owning the IP on his most ambitious project 'Porus,' the risk of recovering its cost and his distribution strategy

Webscale plans to build the brand around smooth operations for the e-commerce sector and then move on to demand generation

Shriya Ghate, Business Head, Tinkle, spills the beans on the company's vision for its special line of merchandise launched to celebrate its 37th anniversary, its pricing, marketing strategies, and more

Vivek Patni, Director of Wonder Cement, on the current marketing strategies and challenges that brand owners face

There was reportedly an altercation between the two in Bodhjung Nagar, Tripura

The New Realities study in India is its sixth year. Over 600 online interviews (per country) were conducted in seven countries, as a part of the study.

Rohit Bansal, Group Head of Corporate Communications, Reliance Industries Limited was speaking about the emerging tools of PR through Social Impact during his keynote address at IPRCCA 2017