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IndustryBriefing BIG Magic launches historical drama 'Akbar'

BIG Magic launches historical drama 'Akbar'

Author | exchange4media News Service | Monday, Feb 20,2017 1:59 PM

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BIG Magic launches historical drama 'Akbar'

BIG Magic, a variety general entertainment channel, adds yet another offering to its bouquet of shows with the launch of historical drama ‘Akbar’. The show aims to unravel the prodigious journey of the Mughal emperor right from the days of his childhood, and traces his path to the throne in a manner that has never been projected before on Indian television. The show boasts of a cast that includes child actor Bhavesh as Akbar, along with Ankur Nayyar, Rishina Kandhari, Hetal Yadav, and Kareem Hanjee, and others. ‘Akbar’ will be aired from today, every Monday to Friday, at 7 pm on BIG Magic.

Speaking about the new show, a spokesperson from BIG Magic said, “We are extremely happy to announce our new offering ‘Akbar’, which is relatable, inspiring, and laced with unknown facts from Mughal history. People have always known Akbar as a powerful emperor but this show unveils the struggle he went through as a child, before going on to acquire the throne. The show is unique because it offers a side of the emperor that has never been portrayed before to popular masses. Catering to all age groups, the show promises to be a family entertainer, and we hope to continue catering to the aims and aspirations of a large and steadily growing audience base.”

BIG Magic’s ‘Akbar’ will inspire viewers with its effective storyline by showcasing the hardships of a young boy who went on to become a brilliant ruler. The show will be driven by a 360-degree marketing approach, to reach out to the target markets through its various multi media campaigns on TV, radio, on-ground, and digital.

BIG Magic is available across all DTH players such as Tata Sky, Airtel, Videocon, Dish TV, Reliance Digital TV along with all cable operators including Hathway, DD Free Dish, Incable, Digicable, DEN, 7 Star, ABS, Siticable, Star Broadband, and GTPL, amongst others.

Promo link: https://we.tl/Vdwhskvm7P

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