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IndustryBriefing BIG Magic & 92.7 BIG FM launch 'Nautanki News'

BIG Magic & 92.7 BIG FM launch 'Nautanki News'

Author | exchange4media News Service | Wednesday, Nov 04,2015 1:53 PM

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BIG Magic & 92.7 BIG FM launch 'Nautanki News'

BIG Magic is all set to launch a new show from its bouquet of spoofy and comedic content titled ‘Nautanki News’. In line with the integrated strategy that is being adopted by Reliance Broadcast Network, this is the fourth successive show that is being launched by the network, which will run on both BIG Magic and 92.7 BIG FM. Nautanki News is a bi-weekly satirical take on the business of news, and the way news is being presented today. The show premieres on Wednesday, November 04 at 9.30 pm, and will run from Wednesday to Thursday at 9.30 pm on BIG Magic and Monday to Thursday at 10 pm on 92.7 BIG FM.

Coming on board as the host is theater actor Darshan Jariwala. Being played out in a fictitious news channel set-up, Jariwala will play the aggressive managing editor, and switch roles every now and then from being a news reader, to a live-reporter, to a chat show-host and even a newsroom editor. Through mock panel discussions, live reporting and chat shows, the show will throw light on how tactics such as yellow journalism, paid news, sensationalized coverage and more, are driving the agendas of TRP-hungry news channels today. 

Giving his inputs about the new show, Bimal Unnikrishnan, Creative Director, Big Magic said, “Nautanki News will take the entertainment quotient on BIG Magic a notch higher. It will be the perfect example of combining topicality and humour. Nautanki News will throw light on the news making business as a whole in a fun and witty manner that has never been showcased before on television.”

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