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AndBeyond.Media releases 'Alchemy', enables publishers to generate untapped revenue

01-March-2016
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AndBeyond.Media releases 'Alchemy', enables publishers to generate untapped revenue

Global on-demand native marketplace- AndBeyond.Media has released a new avatar of “Alchemy”, a proprietary publisher monetisation platform that enables publishers to generate untapped revenue opportunity across native, video and standard display ad experiences on their Web and Mobile sites.

Alchemy will provide the publishers complete control with a seamless sign-up which can deliver native ad experiences that will not only generate new revenue but also serve multi-format ads on content pages across devices with single tag integration.

Karan Gupta, Chief Executive Officer, AndBeyond.Media said, “Alchemy has the potential to enable publishers with strong monetization tools along with a strong team of account managers and optimisation specialists who look at data points across the board and pick those which allows them to effectively manage the inventory and customise ad experiences with a flick of a button. Alchemy will not only be available to publishers as a desktop platform but has also been launched as an Android & iOS mobile app which will provide access to all dashboards and tools within Alchemy from the palm of your hand.”

Pankil Mehta, Chief Business Officer added, “Publisher partners who work with AndBeyond.Media are extremely happy with how Alchemy has optimised their efficiencies of managing their partnership with us and believe that AndBeyond.Media will be a strategic and integral part of their monetisation ad stack for time to come.”

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