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Amar Ujala launches Gharana and Parampara

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Amar Ujala launches Gharana and Parampara

Amar Ujala, in association with Legends of India launches  Amar Ujala Gharana and Parampara, an initiative of the Amar Ujala Group to celebrate the spirit and ethos of ancient tradition in Indian Art Forms.

Belonging to the cultural heartland of India, Amar Ujala’s Gharana and Parampara reflects the rich cultural heritage of India and the long standing convention of lineage and style being the hallmark of Indian Art Forms.

Taking the association forward with Legends of India, their 17th Annual Sangeet Mahotsav is an apt platform to launch this unique initiative. The event organised at Kamani Auditorium today pays tribute to late Pt. Shankar Ghosh. On this occasion, an ‘All Drum Orchestra’ composed by Pt. Shankar Ghosh titled ‘Music of the Drums’ shall play the inaugural number. The unique ‘Music of the Drums’ followed by the thundering  beats of  tabla solo by the maestro Bikram Ghosh. Rasikas in Delhi will also get an opportunity to enjoy the exceptional expertise of Ustad Rashid Khan in the slow elaboration of Vilambit Khayals accompanied by Tanmoy Bose on tabla.

With a line-up of the finest artists, Amar Ujala’s first show from its Gharana Parampara series, signals the beginning of a promising musical journey.

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Prior to joining Madison PR in 2012 Chaudhary was Group President Corporate Communications at Reliance Industries Limited.