Top Story

e4m_logo.png

Home >> Industry Briefing >> Article

Adman Prasoon Joshi to chair India edition of PromaxBDA Awards 2017

09-February-2017
Font Size   16
Share
Adman Prasoon Joshi to chair India edition of PromaxBDA Awards 2017

PromaxBDA, the association that represents more than 10,000 companies, and promotion and marketing professionals at every major media organization, has announced the jury for the 14th edition of its annual awards and conference, PromaxBDA India 2017. Industry veterans Prasoon Joshi, Chairman, McCann Worldgroup Asia Pacific, and Raj Nayak, CEO, Hindi Mass Entertainment – Viacom18 will chair the PromaxBDA Awards and Conference, respectively, in its 2017 edition.

Indian Television industry’s biggest event of the year, PromaxBDA Conference - India, will host a line-up of the who’s who of the space among speakers, jury, and partners. An exclusive and one-of-its kind television and broadcast industry event, PromaxBDA Awards 2017, in India, felicitates industry professionals across segments via award categories. While the awards will honor members of the industry, the conference aims to highlight topics, future plans, trends observed, etc.

Speaking about his role at the PromaxBDA Awards 2017, Prasoon Joshi, Chairman, McCann Worldgroup Asia Pacific, said, “I look forward to chairing the 14th edition of the PromaxBDA Awards. The platform recognizes creative talents in the television and broadcast industry, and has been aspirational for enterprising individuals. It would be interesting to study and award work that showcases insightful cross-pollination of ideas and focus the limelight on forward thinking individuals, those of who have shown tremendous potential to truly disrupt the space.”

Raj Nayak, CEO, Hindi Mass Entertainment – Viacom18, said, “As the PromaxBDA Conference in India enters its 14th edition this year, we hope to elicit the same excitement as we present prolific speakers who will talk about the future of the television industry. Our endeavor, with this edition, is to initiate discussions on the changes we have seen and will soon witness, as well as how these affect the space and the people as a whole. “

Rajika Mittra, India Country Head and Director for Strategic Partnerships, PromaxBDA, said, “We look forward to hosting yet another successful conference in India. PromaxBDA, as an entity, aims to be facilitators by which the platform can inspire emerging television and broadcast industry professionals, while making the industry as a whole future-ready. With a successful run of 13 editions, we hope that we can encourage the next generation of creative thinkers to disrupt all barriers in the space to emerge as revolutionaries in the field.”

PromaxBDA Conference India 2017 will see a host of prominent speakers and jury members felicitating television industry’s rising stars. The categories for the PromaxBDA Awards in India include, Something for Nothing, The Big Small Idea – Best Use of Digital, Best Drama Campaign, and Best Holiday/Seasonal Promo, to name a few.

Siddharth Kumar Tewary, Founder, Chief Creative, One Life Studios and Swastik Productions, on owning the IP on his most ambitious project 'Porus,' the risk of recovering its cost and his distribution strategy

Webscale plans to build the brand around smooth operations for the e-commerce sector and then move on to demand generation

Shriya Ghate, Business Head, Tinkle, spills the beans on the company's vision for its special line of merchandise launched to celebrate its 37th anniversary, its pricing, marketing strategies, and more

Vivek Patni, Director of Wonder Cement, on the current marketing strategies and challenges that brand owners face

Luis Fonsi, Rita Ora, Jain of Makeba fame , Dimitri Vegas, Jason Derulo, Charly Black and Dasu, J Balvin, Parineeti Chopra, Tiger & Jackie Shroff speak exclusively to the radio channel

The Film-Maker, as the host of ‘Calling Karan’, Will Be Just A Phone Call Away From Listeners Seeking Advice On Love & Relationship

The group aims to double its FMCG turnover to Rs. 1,000 crore over four years.