Winners 2012
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Trophy  Category Sub Category Award Name Name of Company Client Brand
           
  IDMA Person of the Year 2012   Sachin Bansal, Co-founder & CEO, Flipkart    
  IDMA Digital Advertiser of the Year, 2012   Hero MotoCorp    
  IDMA Agency of the Year    Maxus Global     
  IDMA Digital Startup of the Year    Allschoolstuff.com    
  IDMA Digital Report of the Year   The Value of a Facebook Fan - An Empirical Assessment Interface Business Solutions  
           
  WEB        
BRONZE Web Best Web Banners -Single/ Campaign- Product/ Services World's most efficient TITAN store Maxus Titan watches
SILVER Web Best Web Banners -Single/ Campaign- Product/ Services AMEX- Did your designation just change Interactive Avenues American Express
GOLD Web Best Web Banners -Single/ Campaign- Product/ Services Happydent Sparkling Smile Maxus Perfetti Happydent
           
    Best Web Banners - Product/ Services/ Corporate      
BRONZE Mobile Best Web Banners - Product/ Services/ Corporate Tata DOCOMO BloodLine Club - When you need blood time matters Interface Business Solutions Tata DOCOMO
    NO SILVER & GOLD      
           
    Best Web Banners - Rich Media  - Films/ TV Shows / News Shows / Events      
BRONZE Web Best Web Banners - Rich Media - Films/ TV Shows / News Shows / Events The Biggest Online Concert in a banner GREY Digital Star India
SILVER Web Best Web Banners - Rich Media - Films/ TV Shows / News Shows / Events Forever Bond - July 2011 Star Movies India Star Movies India
GOLD Web Best Web Banners - Rich Media  - Films/ TV Shows / News Shows / Events HOW LONG CAN YOU LAST AGAINST A MUMBAI FIGHTER Interactive Avenues Mumbai Fighters
           
    Best Website - Films/ TV show/ News Shows / Events      
BRONZE Web Best Website - Films/ TV show/ News Shows / Events Fox Crime- The Photographs Case Website Star India   Fox Crime
BRONZE Web Best Website - Films/ TV show/ News Shows / Events MTV Roadies 9 Viacom18 Digital MTV India
SILVER Web Best Website - Films/ TV show/ News Shows / Events THAT GIRL IN YELLOW BOOTS Viacom18 Digital Viacom18 Motion Pictures
GOLD Web Best Website - Films/ TV show/ News Shows / Events MTS Red Energy Independence Rock XXVI Wildcard Rediffusion Y&R MTS India
           
    Best Website - Corporate      
BRONZE Web Best Website - Corporate Hum Mein Hain Hero Digital Law & Kenneth Hero MotoCorp
SILVER Web Best Website - Corporate Virgin Mobile Corporate Website - Reinventing the Hatke Brand Interface Business Solutions Virgin Mobile
GOLD Web Best Website - Corporate Volkswagen Corporate Website GREY Digital Volkswagen
           
    Best Website - Product/ Services      
BRONZE Web Best Website - Product/ Services Viacom18 Intranet M&C Saatchi-i Viacom18
SILVER Web Best Website - Product/ Services iHealthU.com Experience Commerce Britannia NutriChoice
GOLD Web Best Website - Product/ Services Domino's India E-commerce Activation Quasar Domino's India
           
    Best Website/ Microsite - Social Cause      
BRONZE Web Best Website/ Microsite - Social Cause Paryavaran Mitra - taking environment care to the youth Interface Business Solutions Paryavaran Mitra
SILVER Web Best Website/ Microsite - Social Cause Tata DOCOMO BloodLine Club Website - Saving lives through the gift of Blood Interface Business Solutions Tata DOCOMO
GOLD Web Best Website/ Microsite - Social Cause Suzlon PALS Webchutney Suzlon
           
    Best Use of Web based Games/ Gaming  - Films/ TV Shows / News Shows / Events      
BRONZE Web Best Use of Web based Games/ Gaming  - Films/ TV Shows / News Shows / Events Fox Crime- The Photographs Case Game Star India   Fox Crime
SILVER Web Best Use of Web based Games/ Gaming - Films/ TV Shows / News Shows / Events MTV Bootycall Viacom18 Digital MTV India
GOLD Web Best Use of Web based Games/ Gaming  - Films/ TV Shows / News Shows / Events Roadies Battleground 4 Viacom18 Digital MTV India
           
    Best Web Banners - Rich Media - Product/ Services      
BRONZE Web Best Web Banners - Rich Media - Product/ Services Don't Ignore Pinstorm Save The Children
    NO SILVER      
GOLD Web Best Web Banners - Rich Media - Product/ Services Red Bull Drink & Drive Maxus Red Bull
           
    Best Web Banners - Rich Media - Social Cause       
    NO BRONZE      
SILVER Web Best Web Banners - Rich Media - Social Cause  Vodafone Responsible Mobility - Technology that helped save 100,000 lives Maxus Vodafone India
GOLD Web Best Web Banners - Rich Media - Social Cause  Suzlon PALS Interactive Banner Webchutney Suzlon
           
    Best Web Banners - Rich Media -Films/ TV Shows / News Shows / Events      
SILVER Web Best Web Banners - Rich Media -Films/ TV Shows / News Shows / Events anything4jetta: Pave your road on a website GREY Digital Volkswagen
           
    Best Use of Web based Games/ Gaming - Product/ Services      
BRONZE Web Best Use of Web based Games/ Gaming - Product/ Services Cricket Stock Exchange Hungama Digital Media Maruti Suzuki
    NO SILVER      
GOLD Web Best Use of Web based Games/ Gaming - Product/ Services Yahoo Digiracer XENIUM TECHNOLOGIES Yahoo
           
    Best Use of Ecommerce - Self (own) brands Product/ Services      
    NO BRONZE      
SILVER Web Best Use of Ecommerce - Self (own) brands Product/ Services  People Interactive People Interactive Shaadi.com
GOLD Web Best Use of Ecommerce - Self (own) brands Product/ Services Shop @ Morphy Richards Interface Business Solutions Morphy Richards
           
    Best Microsite - Films/ TV show/ News Shows / Events      
BRONZE Web Best Microsite - Films/ TV show/ News Shows / Events BiggBoss- Best Microsite(TV Show) Web18  BiggBoss.in.com
SILVER Web Best Microsite - Films/ TV show/ News Shows / Events CRUNCH- Best Microsite(TV Show) Web18  in.com
GOLD Web Best Microsite - Films/ TV shows/ News Shows / Events Mahindra Monsoon Challenge Interactive Avenues Mahindra
           
    Best Microsite - Product/ Services      
BRONZE Web Best Microsite - Product/ Services Hunt for the True Snexy Microsite Experience Commerce Britannia NutriChoice
SILVER Web Best Microsite - Product/ Services Samsung Hip Apps Digitas India Samsung India
GOLD Web Best Microsite - Product/ Services Galaxy Note Microsite Digitas India Samsung India
GOLD Web Best Microsite - Product/ Services Sequel To A TVC With A Twist Maxus Tanishq
           
  MOBILE        
BRONZE Mobile Best Mobile Banners - Product/ Services/ Corporate Tata DOCOMO BloodLine Club - When you need blood time matters Interface Business Solutions Tata DOCOMO
SILVER Mobile Best Mobile Banners - Product/ Services/ Corporate Make a Mobile Move Maxus Google India
GOLD Mobile Best Mobile Banners - Product/ Services/ Corporate Titan Stay New Mobile Maxus TIL
           
    Best Mobile Apps- Product/ Services/ Corporate      
BRONZE Mobile Best Mobile Apps- Product/ Services/ Corporate Weather Girls Pinstorm KamaSutra Condoms
SILVER Mobile Best Mobile Apps- Product/ Services/ Corporate MapmyIndia Aura MAPMYINDIA MapmyIndia Aura
GOLD Mobile Best Mobile Apps- Product/ Services/ Corporate Color over Black & White Lodestar Indica Vista
           
    Best Wap /Html/ other sites for Mobiles- Product/ Services/ Corporate      
    NO BRONZE      
SILVER Mobile Best Wap /Html/ other sites for Mobiles- Product/ Services/ Corporate Cricket Maharathi: Cricket Ratings Go Mobile Affle Pte Ltd Maruti Suzuki India 
SILVER Mobile Best Wap /Html/ other sites for Mobiles- Product/ Services/ Corporate Vaseline's Cricket Dressing Room OMD Hindustan Unilever Limited
GOLD Mobile Best Wap /Html/ other sites for Mobiles- Product/ Services/ corporate Best WAP site - m.moneycontrol.com Web18  moneycontrol.com
           
           
  LANGUAGE        
BRONZE Language Best Use of Social Networks MTV Roadies Viacom18 Digital MTV India
    NO SILVER      
GOLD Language Best Use of Social Networks Why This Kolaveri Di Jack In The Box Worldwide Sony Music Entertainment
           
  SEARCH PROMOTIONS  
BRONZE  Search Promotions Best PPC/ SEM Campaign BMW India Isobar BMW
BRONZE  Search Promotions Best PPC/ SEM Campaign Hero Dominates Google Maxus Hero Motocorp
SILVER Search Promotions Best PPC/ SEM Campaign Castrol - Kept it simple silly Mindshare Castrol
GOLD Search Promotions Best PPC/ SEM Campaign Search Marketing by Warren Buffet Starcom MediaVest Samsung India
           
           
    Best SEO Campaign       
    NO BRONZE       
SILVER Search Promotions Best SEO Campaign  Videocon D2H - SEO Mindshare Videocon D2H
    NO GOLD      
           
  SOCIAL MEDIA        
Bronze Social Media Best Social Media Apps - Films/ TV Shows / News Shows / Events MTV What's Your FQ Viacom18 Digital MTV India
SILVER Social Media Best Social Media Apps - Films/ TV Shows / News Shows / Events Facebook App: The Freaky Traveller Hunt BrandAppZ Fox Traveller
    NO GOLD      
           
    Best Social Media Apps - Product/ Services      
BRONZE Social Media Best Social Media Apps - Product/ Services Tata DOCOMO Twittcom - World's first Twitter app for e-commerce Interface Business Solutions Tata DOCOMO
BRONZE Social Media Best Social Media Apps - Product/ Services Reebok RealFlex Isobar Reebok
SILVER Social Media Best Social Media Apps - Product/ Services Recommend the AMEX experience: LinkedIn API referral app Interactive Avenues American Express
GOLD Social Media Best Social Media Apps - Product/ Services Titan HTSE Maxus Titan
           
    Best Social Media Apps - Social Cause      
    NO BRONZE      
SILVER Social Media Best Social Media Apps - Social Cause Young Energy Savers: My Pet Planet Sky Design Reliance Energy
GOLD  Social Media Best Social Media Apps - Social Cause Tata DOCOMO BloodLine Club - Uniting the world .. Saving Lives Interface Business Solutions Tata DOCOMO
           
    Best use of Blogs - Social Media      
BRONZE Social Media Best use of Blogs - Social Media MTV MyCam Viacom18 Digital MTV India
SILVER Social Media Best use of Blogs - Social Media Tata DOCOMO 3GLife - marketing 3G through collaborative content Interface Business Solutions Tata DOCOMO
GOLD Social Media Best Use of Blogs - Social Media Dove Bloggers Meet OMD Hindustan Unilever
           
    Best Use of Social Networks - Corporate      
BRONZE Social Media Best Use of Social Networks - Corporate Expedia- Give them wings Isobar Expedia India
SILVER Social Media Best Use of Social Networks - Corporate Reebok RealFlex Isobar Reebok
GOLD Social Media Best Use of Social Networks - Corporate Ego-Search MEC Reliance Communications
           
    Best Use of Social Networks - Films/ TV Shows / News Shows / Events       
BRONZE Social Media Best Use of Social Networks - Films/ TV Shows / News Shows / Events  MTV India Facebook Viacom18 Digital MTV India
SILVER Social Media Best Use of Social Networks - Films/ TV Shows / News Shows / Events  The Biggest Online Concert GREY Digital Star India 
GOLD Social Media Best Use of Social Networks - Films/ TV Shows / News Shows / Events  Why This Kolaveri Di Jack In The Box Worldwide Sony Music Entertainment
           
    Best Use of Social Networks - Product/ Services      
BRONZE Social Media Best Use of Social Networks - Product/ Services Sponsored Tweets UTV Interactive UTV Interactive
SILVER Social Media Best Use of Social Networks - Product/ Services anything4jetta GREY Digital Volkswagen
SILVER Social Media Best Use of Social Networks - Product/ Services Mahindra XUV500 Hungama Digital Media  Mahindra & Mahindra Ltd.
GOLD Social Media Best Use of Social Networks - Product/ Services airtel har friend zaroori hai yaar Madison Media Plus Bharti Airtel Limited
           
    Best Use of Social Networks - Social Cause      
BRONZE Social Media Best Use of Social Networks - Social Cause Save the Yak Interactive Avenues Mahindra
SILVER Social Media Best Use of Social Networks - Social Cause Boundaries for Books Interactive Avenues Reliance Life Insurance
GOLD Social Media Best Use of Social Networks - Social Cause Be Brave Ignitee Godfrey Phillips India Ltd.
           
    Best Use of Videos - Social Media      
BRONZE Social Media Best Use of Videos - Social Media The Biggest Online Concert GREY Digital Star India 
SILVER Social Media Best use of Videos - Social Media MTV Unmasked Viacom18 Digital MTV India
GOLD Social Media Best use of Videos - Social Media Why This Kolaveri Di Jack In The Box Worldwide Sony Music Entertainment
           
           
  SPECIAL AWARDS        
BRONZE Special Awards Best Integrated Campaign - Corporate Billion Voices Digital Law & Kenneth Hero MotoCorp
SILVER Special Awards Best Integrated Campaign - Corporate Tata DOCOMO BloodLine Club - Uniting the world .. Saving Lives Interface Business Solutions Tata DOCOMO
GOLD Special Awards Best Integrated Campaign - Corporate Rise of a new Hero Maxus Hero Motocorp
           
    Best Integrated Campaign - Films/ TV Shows / News Shows / Events      
BRONZE Special Awards Best Integrated Campaign - Films/ TV Shows / News Shows / Events Sach ka Saamna Digital Law & Kenneth Life OK 
BRONZE Special Awards Best Integrated Campaign - Films/ TV Shows / News Shows / Events Forever Bond - July 2011 Star Movies India Star Movies India
SILVER Special Awards Best Integrated Campaign - Films/ TV Shows / News Shows / Events A380 Park & Fly MRM Worldwide Lufthansa German Airlines
GOLD Special Awards Best Integrated Campaign - Films/ TV Shows / News Shows / Events The Biggest Online Concert GREY Digital Star India
           
    Best Integrated Campaign - Product/ Services      
BRONZE Special Awards Best Integrated Campaign - Product/ Services airtel har friend zaroori hai yaar Madison Media Plus Bharti Airtel Limited
SILVER Special Awards Best Integrated Campaign - Product/ Services India's First Transdigital Campaign Maxus Hero Motocorp
GOLD Special Awards Best Integrated Campaign - Product/ Services anything4jetta GREY Digital Volkswagen
           
    Best Integrated Campaign - Social Cause      
BRONZE Special Awards Best Integrated Campaign - Social Cause MTV Caps On Viacom18 Digital MTV India
SILVER Special Awards Best Integrated Campaign - Social Cause Boundaries for Books Interactive Avenues Reliance Life Insurance
GOLD  Special Awards Best Integrated Campaign - Social Cause Suzlon PALS Webchutney Suzlon
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