The Indian Digital Media Awards 2010 (hereinafter referred to as IDMA
2010) recognise excellence by organisations and individuals for their
work in India’s growing digital media sector
2. The Submission of the Entry Form assumes that you have carefully read
the IDMA 2010 terms and information and agree to abide by them.
3. The following is the procedure for submitting forms:
a. Forms must be submitted online only. Please be careful while filling
in the form as incorrect and incomplete forms will work against your entry
at the time of judging. The forms must be entered in English.
b. Note: we will not accept any CDs/ DVDs, screenshots, posters etc. All
work must be showcased on the internet only. If necessary, please create
a microsite specially for IDMA. In case of gaming and mobile advertising,
powerpoint slides or a short video film can be put on the website.
c. The entry will be deemed accepted only when the entry fee as detailed
in #11 below reaches our Mumbai/Delhi office.
4. Entrants are expected to ascertain that the entries put up on the web
can be viewed on multiple browsers and platforms (including the Mac).
The organisers will not contact entrants in case an entry cannot be viewed.
The works should be resident on the microsites till March 31, 2010.
5. For non-English language advertising, the justification field in the
entry form entry must be accompanied with the translation into English.
6. Please note: we are accepting entries only for the following categories
of the India Digital Media Awards 2010:
CATEGORY A: WEB
a. Best Use of Online Banner Advertising
b. Best Use of Online Banner Advertising in Rich Media
c. Best Microsite
d. Best Corporate Site
e. Best Website Debut
f. Best Web Portal of the Year
g. Best News Site of the Year
CATEGORY B: GAMING
a. Best Gaming Site of the Year
b. Best In-game Advertising
c. Best Use of Gaming as a tool for advertising
CATEGORY C: MOBILE/VIRAL
a. Best Use of Email Marketing
b. Best Use of Viral Marketing
c. Best Use of Mobile Advertising
d. Best Mobile App
CATEGORY D: SOCIAL MEDIA
a. Best Use of Social Media
b. Best Blog of the Year
CATEGORY E: SPECIAL AWARDS
a. Best Public Utility Site of the Year
b. Best Use of Language in Online Advertising
c. Best Integrated Digital Campaign
7. The jury will deliberate on the following awards (Category F: Hall
of Fame awards). No entry and no entry fee should to be sent for the same:
a. Best Digital Advertiser
b. Digital Agency of the Year
c. Digital entrepreneur of the Year
d. Digital Person of the Year
8. To be eligible,work of the entrant must
have been used/deployed between 0000 HRS January 1, 2009 and 1159 HRS
on December 31, 2009.
9. In case of Best Integrated Digital Campaign, the URL provided must
feature all the creatives that support the entry.
10. The justification must be entered in the space provided on the form.
It can be written in point form.
11. Entry Fees:
a. There is no limit to the number of entries a
digital/creative agency, organisation, or individual can send us but an
all-inclusive, non-refundable entry fee should be sent after submitting
the entry. The cheque/demand draft (payable at par in New Delhi or Mumbai)
should be drawn in favour of ‘Adsert Web Solutions Private Ltd’.
b. The entry fee is of Rs 1,000 (Rupees One Thousand Only). There is an
incentive for sending multiple entries: 10 entries: Rs 9,000; 10-19 entries:
10% discount; 20 entries: Rs 17,500; 20 or more entries: 12.5% discount
or Rs 30,000, whichever is lower.
c. Non-Delhi or Non-Mumbai, non-payable at par cheques will NOT be accepted.
The entry fees cannot be submitted in cash.
d. Entry will be accepted only on realisation of cheque(s).
e. We repeat: Entry fees (and entries) are accepted only for Categories
A, B, C, D and E and NOT for Category F (Hall of Fame awards)
12. The INBA jury will comprise eminent individuals from all walks
of life. The decision of the jury is final and binding. Any form of canvassing
for the awards will disqualify an entrant.
13. All entries must be completed online before 2pm on Tuesday, March
2, 2010. The deadline has been extended given several requests. Note:
entries will be considered accepted only upon realisation of the cheque/draft
with the entry fee. The last date of March 2 indicates that cheque/DD
must be received by our office by that date. The forms can be submitted
online 24x7. The cheques must reach our Mumbai or Delhi office between
Monday and Friday, 11am to 5pm. Cheques/DDs can also be sent by courier
to our New Delhi or Mumbai office. Please address envelope contain cheque/DD
to Ms Shivani Jamwal and clearly superscribe envelope with 'IDMA 2010
ENTRY FEE'. Our Delhi and Mumbai office addresses are stated below. Important:
Our offices are closed on Sunday, February 28 and Monday, March 1. However,
we are working on Saturday, February 27, 2010.
14. If you do not view a 'Success' screen after submission of an entry,
there has been an error at the backend. Please resubmit the entry.
15. All entries submitted will become a property of the exchange4media
group. Submission of entry also authorises the exchange4media group to
use images and/or audio/video clips of up to 2 minutes from a single entry
for use on broadcast television (free-to-air, pay, cable, satellite, DTH,
FTA, mobile, out-of-home, internet or any other digital medium for the
purpose of promoting or reporting the awards) with due credits.
16. We presume that all entries sent to us are based on original work.
The submission of entry guarantees that the entry is original. If any
entry is found to plagiarised, the entry will be disqualified.
17. The exchange4media group is a mere custodian of the Indian Digital
Media Awards 2010. At no stage of the jury meetings will anyone from the
exchange4media group team be part of the decision-making and/or influencing
New Delhi: 1210 Kailash Building, 12th Floor, Kasturba Gandhi Marg, Connaught
Place, New Delhi 110 001
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Cinemas, Bandra West, Mumbai 400 050