Content is comming here as you probably can see.
How do you define the Indian youth and what attracts them the most?
Shamik Sengupta, Creative Director, Fortune Communications Hanoz Mogrelia, Creative Director, Saatchi & Saatchi Anu J, Creative Director, Creativeland Asia Nilesh Vaidya, Creative Director, Euro RSCG India



M e d i a   A w a r d s   2 0 0 8   W i n n e r s

Best Use of Cinema
     
Award Agency Title
Silver Optimum Media Solutions Big 92.7 FM - Are you in the Spotlight?
Bronze MATES - Madison Media Cheeni Kum - A Sugar Free Romance
     
Best Use of Newspaper and Magazine
     
Award Agency Title
Gold Lodestar Universal Microsoft - MS Office 07 Launch
Gold Lintas Media Group Candyman - 3D Chutti Vikatan
Bronze Madison Media Axis Bank - Everything is the same except the name
Bronze Starcom Mediavest Group Jet Airways - Extra Space for you
     
Best use of Vertical Marketing
     
Award Agency Title
Silver Mindshare HSBC Premier – Bluecasting
Bronze Lodestar Universal Asahi Glass India - "See More" with AIS
     
Best Use of Radio
     
Award Agency Title
Gold Lintas Media Group Bingo! - Tick Tock Boing!
Gold Madison Media Saffola Life - World Heart Day Radio Conference
Silver Madison Media McDonalds Home Delivery - Breakfast with Malishka
     
Best Use of Youth Marketing
     
Award Agency Title
Silver Lintas Media Group Bingo! Launch
     
Best Use of Television
     
Award Agency Title
Gold Maxus Vodafone – RoadBlock
Silver Starcom Mediavest Group Singapore Tourism Board - Baa, Bahu & Baby
Bronze The Media Edge Parle Hide-n-Seek
- Who can dance the Hide-n-Seek dance?
     
Best Use of Pro Bono Marketing
     
No Award
     
Best Use of Internet and New Media
     
Award Agency Title
Gold Mindshare HSBC Premier - Blue Casting
Bronze Mindshare Star Movies - Premiere of Pirates of the Caribbean
     
Best Use of Outdoor and Ambient Media
     
Award Agency Title
Silver Ogilvy & Mather Pvt Ltd Lifebuoy - Gurudwara Activation
     
Best Use of Sponsorship
     
Award Agency Title
Gold Lodestar Universal Amul - Star Voice of India
Silver Media Direction -
R K SWAMY Media Group

BSNL - Weather Report
Bronze Optimum Media Solutions Yatra.com - 'Amazing Yatra'
     
Best Use of Special Events, Stunt/Live Advertising
     
Award Agency Title
Silver Mindshare Lenovo - Radio Billboard
     
Best Use of Branded Content
     
Award Agency Title
Gold Maxus Reebok - GOAL Collection
Silver Lodestar Universal Tata Indicom- Fun on the Run
Bronze Media Direction -
R K SWAMY Media Group
Visa international Credit Card - Cricket Anthem
     
Best Use of Mixed Media
     
Award Agency Title
Gold Mindshare Horlicks - Tiding Over Exams with Horlicks
Silver Lodestar Universal Microsoft Windows Vista - The 'Wow' Effect
Silver Mindshare Pfizer India - Gelusil Antacid - Coffee, Tea and Me
Bronze Mindshare Fulcrum Dove Haircare - Honest Beauty
 
 
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