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How do you define the Indian youth and what attracts them the most?
Shamik Sengupta, Creative Director, Fortune Communications Hanoz Mogrelia, Creative Director, Saatchi & Saatchi Anu J, Creative Director, Creativeland Asia Nilesh Vaidya, Creative Director, Euro RSCG India

Hermann Vaske
Director Author & Producer



Hermann Vaske is a director, author and producer. As a director he worked with actors such as Dennis Hopper, Harvey Keitel, Sir Peter Ustinov and John Cleese. He is the winner of the Grimme Award (Germany’s TV Oscar) and more than 100 creative awards including Cannes Lions and Clios. After studying at the University of the Arts in Berlin and at the American Film Institute in Los Angeles, Hermann worked as Creative Director at Saatchi & Saatchi in London and at FCB Hamburg.

His books include ‘Standing on the Shoulders of Giants – Conversations with the Masters of Advertising’, which was released in 2001 and ‘Why Are You Creative?’ with a foreword by His Holiness the Dalai Lama. Vaske’s  ‘Why Are You Creative?’ TV series with 150 episodes was broadcast on the ARTE channel in 2002. In October 2002 he was awarded the Eyes & Ears of Europe Excellence Award.

In 2003, Hermann directed the short feature film “Who Killed the Idea?” starring Harvey Keitel, Debi Mazar and supermodel Nadja Auermann. The film was shown on ARTE. Hermann’s film ‘Das Kleine Fernsehspiel – reloaded’, which portrayed 40 years of independent film, and broadcasted by ZDF and German Television in the same year. In 2005, Vaske won two German Art Director’s Club Gold and a Cannes Lion for the “Blixa Bargeld reads Hornbach” campaign.  In 2006, he produced and directed ‘The Art of Football’ starring John Cleese. “The Art of Football” was nominated for a Grimme Award in 2007 and won a Gold Award at the Art Directors Club of Europe.  In 2007, Hermann produced and directed ‘Must I Write?’, a short film based upon Rainer Maria Rilke’s ‘Letters to a Young Poet’ starring Dennis Hopper.




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