Top Story

e4m_logo.png

Home >> Gen Next >> Article

GenNext Media Magnate: Pradeep Pandey – Ensuring success

10-May-2010
Font Size   16
Share
GenNext Media Magnate: Pradeep Pandey – Ensuring success

Pradeep Pandey, Director – Branding & Communication, Aegon Religare Life Insurance, has many achievements and accolades to his credit in his professional career that spans across the nation’s most popular brands such as LML, Kinetic, SBI Life and Reliance Life, and creative agency Leo Burnett. He is of the opinion that the advertising pie can only increase if they enable sales to increase. The GenNext Media Magnate is chosen by a committee comprising the exchange4media editorial team in consultation with Raj Nayak.

Tags

Siddharth Kumar Tewary, Founder, Chief Creative, One Life Studios and Swastik Productions, on owning the IP on his most ambitious project 'Porus,' the risk of recovering its cost and his distribution strategy

Webscale plans to build the brand around smooth operations for the e-commerce sector and then move on to demand generation

Shriya Ghate, Business Head, Tinkle, spills the beans on the company's vision for its special line of merchandise launched to celebrate its 37th anniversary, its pricing, marketing strategies, and more

Vivek Patni, Director of Wonder Cement, on the current marketing strategies and challenges that brand owners face

Videocon D2H and Hindustan Lever continue to dominate BARC's Top 10 Brands and Top 10 Advertisers for week 45

The series will be telecast on SONY TEN 1 channels with English commentary and on SONY TEN 3 channels with Hindi commentary

The new TVC, which is created by Dharma 2.0, is a step towards keeping cities and surroundings clean