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GenNext Media Magnate: Kingshuk Mitra – not planning for career works better

16-November-2009
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GenNext Media Magnate: Kingshuk Mitra – not planning for career works better

Kingshuk Mitra has stopped planning for his career for he believes it works better that way. Mitra wanted to be a cricketer, but ended up specialising in Finance. After his MBA he wanted to be a stock analyst but the rising graphs that beckoned him were the ones from a media planner's computer. As the head of the Nokia account at Maxus Delhi Mitra has helped Maxus win awards across advertising platforms in India and abroad for Nokia. He cites the Cannes win this year for Nokia as his most prized moment in his career.

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