Satyanarayana Kornepati, VP/ Communications Partner, Media Direction Mumbai, strongly believes in ‘Observation’ being the best teacher. A 20-year veteran in this business, Satya is one of the most quoted media professionals in Chennai market. The GenNext Media Magnate is chosen by a committee comprising the exchange4media editorial team in consultation with Raj Nayak.
Our typical marketing budget is usually 10 per cent of the topline spend
Perfumes are invisible and these new ads from Skinn create a story out of this