Read Views on Emvies
by
Shashi Sinha
Executive Director,
Lodestar
Andre Nair
CEO,
Group M, South Asia
 

Kalpana Rao,
Vice President,
The Ad Club

 
Kaushik Roy
Head – Marketing,
Reliance Infocomm

 


Features

EMVIES 2004: Words from the winners
July 05, 04

EMVIES 2004 has chosen its new set of heroes. The trophy extracted mixed response from the winners. While some were excited and some happy, some wanted more. The one thing that was common in all was the feeling of pride among the winners.

EMVIES 2004: creating milestones for the media awards
July 05, 04

After almost two months of rigorous activities, EMVIES 2004 has finally culminated and the awards ceremony saw the media industry in its prime best. The year 2004 marks various milestone successes for the group.

Media scenario has changed but not its commitments: Helen Anchan
July 05, 04

She has spent 50 years in the media world. Her contributions have made her an icon for the future professionals. EMVIES pays accolade to Helen Anchan with Lifetime Achievement Award. An upbeat Anchan compares her times with today’s, shares her life and views with exchange4media.com. Excerpts…..

Countdown begins for EMVIES
June 28, 04

Indian media fraternity is waiting for the EMVIES. A culmination of case study presentations in Mumbai shared some of the best innovations of 2003. As per the audience, the EMVIES study was the most educative experience for media professionals.

EMVIES - award that enthuses Lodestar
June 07, 04

For the last two years, Lodestar has performed well in the EMVIES by bagging the 'Media Agency of the Year' award once and then being the runner up agency. Shashi Sinha, Executive Director, Lodestar believes that one big advantage that the EMVIES provides is, being a platform that showcases media works.

EMVIES decides to accept entries till June 9
June 02, 04

On repeated requests from agencies, research organisations and channels, EMVIES committee has decided to extend the last date of accepting entries. The Ad Club will accept entries till June 9, 2004.

EMVIES heating up Delhi ad circle
June 01, 04

Advertising and media circle at the Capital is heated up with the EMVIES. The enthused industry is replete with excitements and hopes. Professionals welcome the new categories and special focus on media.

EMVIES extracts enthusiastic response: Apurva Purohit
May 28, 04

The response this year has already exceeded those in the previous years. The change is not just in the number of entries but also in the kind of entries, says Purohit.

EMVIES is more than just acknowledging innovations: publishers
May 27, 04

Underlining the fact that EMVIES has played an important role in not just representing media evolution but also in boosting it, news publications cast their vote in favour of this media institution.

Kaushik Roy presents the case for EMVIES
May 25, 04

Introduced in 2000, EMVIES have no doubt come a long way. Kaushik Roy, one of the men behind the launch of EMVIES, takes us on the EMVIES journey.

TAM to award winner of EMVIES Best TV Media Research Paper
May 24, 04

We are trying to create a fever amongst broadcasters and agencies to put in their best in reading and understanding consumer behaviour, says L V Krishnan, CEO, TAM

EMVIES is unique for its rigour and breadth of judging representation: Nair
May 21, 04

EMVIES, as per Andre Nair, CEO, Group M, South Asia, is an encouragement not just for media specialist agencies but for all media practitioners. Interestingly, he states, “I wouldn’t compare EMVIES to international media awards for there are n

There was a need to recognise media strategising, says Kalpana Rao
May 20, 04

Traditionally it was only creative work that got noticed and rewarded. With media getting complex, media strategy has become an important part of the overall marketing mix, says Kalpana Rao, VP, The Ad Club, with reference to EMVIES.

EMVIES gets more comprehensive, includes new categories
May 18, 04

The awards have included three sub-categories in the ‘Best Media Innovation’ segment. In addition, industry will contest for two new category awards.

Broadcasters look forward to EMVIES 2004
April 30, 04

Media entities continually acknowledge the fact that in any medal innovation, the media owner is also an important partner. The year 2003 has seen many media innovations on the broadcast front that have done their job of attracting the viewer’s attention. And the media marketers are looking forward at showcasing these innovations in EMVIES 2004.

EMVIES – What does the media think?
April 26, 04

The EMVIES are here and media agencies are already contemplating what they would showcase to win the jury this time. In the growing Indian media industry, EMVIES are the only awards appreciating the independent function of the media. Since the time of its inception, the EMVIES have grown and we did some talking to see how the media fraternity views these awards.

Emvies promises to be a big hit this year
April 19, 04

In 2001 Ad Club, Bombay announced Emvies to acknowledge media as a strong advertising discipline. And, 2002 saw media awards emerging as separate entity altogether. Last year was a big success for Emvies. This year, the award is all set to attain new heights.



 

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