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 Industry Omnibus
In our business of media and advertising timely information sharing is knowledge creation. Industry Omnibus is an endeavor to showcase industry best practices through industry wide research, case studies, industry newsletters and other relevant information with exchange4media subscribers. Industry Omnibus further meets the expectations of our industry, which has made exchange4media an industry resource.

 
 

 
 
 
 
 
 
 
 
 
 
 
  Archive

The yin-yang of technology pay-offs: A Brand Chakras study -Aug. 14, 08
Small Publishers & Ad-networks: Study by Tyroo -June 12, 08
IPL Ratings Karmayudh: Crystal gazing in greenland -May 19, 08
EXCERPTS FROM LINTAS MEDIA GUIDE 2008-April 23, 08
IMC 2007: Spearker Presentations-Jan 17, 08
Disney's Kid Sense: ACCESSORIES  -Jan 16, 08
Disney's Kid Sense: EATING OUT -Jan 16, 08
Disney's Kid Sense: SPORTS GEAR -Nov 22, 07
Disney's Kid Sense: CLOTHES -Nov 22, 07
Disney's Kid Sense: BICYCLES -Nov 15, 07
Disney's Kid Sense: VIDEO GAMES AND PLAYSTATIONS -Nov 15, 07
Disney's Kid Sense: CARS -Nov 8, 07
Disney's Kid Sense: TWO WHEELERS -Nov 8, 07
Disney's Kid Sense: TELEVISION SETS -Nov 1, 07
Disney's Kid Sense: DVD PLAYERS-Nov 1, 07
Disney's Kid Sense: Computers -Oct 25, 07
Disney's Kid Sense: Mobile Phones -Oct 25, 07
The emerging ‘teleconomy’ (A consumer-business perspective from MediaGuru Consultants) -Oct 18, 07
FAQs on CAS TAM Industry feature -August 22, 07
The Puppet Kings -September 14, 06
The analysis of TV viewing and favourite TV programmes in 71 territories in 2005
Most watched TV sporting events of 2005 - April 02, 06
Media forecast for upcoming Cricket series- February 06, 06
Regulating For Growth- December 05, 05
Trends in Mumbai print battle- October 29, 05
C & S Homes: The big debate- September 14, 05
Household Potential Index(HPI) from IRS- July 13, 05
THE TV SPORT MAP IN 2004- June 14, 05
Asia Pacific C&S Markets 2005- Apr 28, 05
Consumer Spending Poll- Nov 08, 04
M- SPECTRA : MADISON’S MULTI-MEDIA REACH FREQUENCY ESTIMATOR- Oct 04, 04
Effective Return on Cricket Ground Signage- Aug 18, 04
Media effect and its measurement in Rural India- Aug 11, 04
Euro 2004 – Performance Analysis- Jul 22, 04
Business Media Opportunities in India- Jul 10, 04
Election 2004: Monitoring of TV Coverage - Jun 26, 04
Election 2004 A Study by MAXUS - May 29, 04

SMS users are open to brand marketing - April 22, 04
Celebrity Endorsements Inside Out: A CyberMedia Study - April 17, 04

Understanding women Study by MCI - March 20, 04
Consultation Note on Issues relating to Broadcasting and Cable Services - Jan 01, 04
SMS Selling Made Smarter?!- Dec 04, 03
ICCO World report October 2003- Nov 20, 03

DTH Studyby Initiative media- sep 23, 03
IRS Study- sep 17, 03

CyberMedia Research - July 17, 03
Media Financial Wellbeing - A Study by ATG - June 06, 03
The "Surer" way of consumer contact -May 15 03
TOWN & COUNTRY - June 24 02
All in All!
Mudra

 
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