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| Industry
Omnibus
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In
our business of media and advertising timely information sharing
is knowledge creation. Industry Omnibus is an endeavor to
showcase industry best practices through industry wide research,
case studies, industry newsletters and other relevant information
with exchange4media subscribers. Industry Omnibus further
meets the expectations of our industry, which has made exchange4media
an industry resource. |
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Levallois, Apr 27th 2005
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PRESS
RELEASE |
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THE
TV SPORT MAP IN 2004
EURODATA TV WORLDWIDE PRESENTS
ONE TV SPORT YEAR IN THE WORLD – 2005 ISSUE |
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Source:Eurodata
TV Worldwide,"One TV Sport Year in the World -2005 issue"
Copyright Eurodata TV Worldwide-Relevant Partners-All rights reserved |
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The new edition
of the yearly report “One TV Sport Year in the World”
includes the latest trends for sport on television in terms of programming,
all audience ratings details in more than 70 countries, success
and failures of the year together with the analysis of Kevin Roberts,
Editorial Director of SportBusiness Group, who concentrates on the
major facts of 2004.
There is no doubt that 2004 has been a year full of international
sports events.
Among the 72 territories analysed by the report “One TV Sport
Year”, the number of countries that saw sport reaching first
place in terms of TV ratings among the top programmes remains impressive
with 20 first places (15 only for soccer).
If we focus on Sport TV ratings only, Euro 2004 played in Portugal,
the Athens Olympics and qualifying matches for the Germany 2006
World Cup attracted more than 50% of the national best audiences
for sport programmes in 2004.
In Europe, Euro 2004 monopolised 22 out of the 36 most successful
sport programmes audiences of the year, which is a remarkable performance
compared to Euro 2000 (only 16 first places).
Of course, a lot of local specificities remain: the Superbowl in
the USA (almost 90 million TV viewers), Cricket in India (100% of
the 10 best sport audiences of the year), Ice Hockey in Canada (9
out of the 10 best sport audiences of the year) or Basketball in
Israel (7 out of the 10 best sport audiences of the year). That
is what Eurodata TV Worldwide shows according to the sport map included
in the new edition of the report “One TV Sport Year in the
World”, the latest analysis about sport programmes audience
ratings in the world in 2004. |
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The Sport
map points out the most present sport within the Top 10 most watched
sport programmes in each country (at least 4 positions within the
top 10)
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| About Eurodata
TV Worldwide |
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Created by
Médiamétrie, Eurodata TV Worldwide is its international
audience research & market intelligence service. With the help
of partnerships with national institutes operating people meter
systems throughout the world, Eurodata TV Worldwide provides information
analysis, sales support, studies & investigation of all television
related issues at all levels of complexity. As of today, Eurodata
TV Worldwide offers information about all programmes from above
1,200 channels in 75 countries.
Eurodata TV Worldwide produces a number of reports each year and
a range of services which help in the decision-making process of
international professionals within the audio-visual world such as
“One TV Sport Year in the World”. This report includes
the latest trends for sport on television in terms of programming
and all audience ratings details in more than 70 countries.
Médiamétrie is the French inter-professional company
which measures the audiences of both audio-visual and interactive
media. Médiamétrie was created in 1985, and has developed
its Television, Radio, Cinema, Internet and New Media activities
in France and abroad. In 2004, Médiamétrie had a turnover
of 38 million Euros and 324 employees.
For all press information please contact: Christelle
Cros
Tel: + 33 1 47 58 97 55 - Fax: + 33 1 47 58 09 26
E-mail: ccros@mediametrie.fr
– www.mediametrie.fr
For further information please contact: Mickael
Hagège
Tel: + 33 1 47 58 97 30 – Fax: + 33 1 47 58 64 24
E-mail: sports@mediametrie.fr
/ www.eurodatatv.com
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| Archive |
Asia Pacific C&S Markets 2005- Apr
28, 05
Consumer Spending Poll- Nov
08, 04
M- SPECTRA : MADISON’S MULTI-MEDIA REACH FREQUENCY ESTIMATOR-
Oct 04, 04
Effective Return on Cricket Ground Signage- Aug 18, 04
Media effect and its measurement in Rural India- Aug 11, 04
Euro 2004 – Performance Analysis- Jul 22, 04
Business Media Opportunities in India- Jul 10, 04
Election 2004: Monitoring of TV Coverage - Jun 26, 04
Election 2004 A Study by MAXUS - May 29, 04
SMS users are open to brand marketing - April 22, 04
Celebrity Endorsements Inside Out: A CyberMedia Study - April
17, 04
Understanding women Study by MCI - March 20, 04
Consultation Note on Issues relating to Broadcasting and Cable
Services -
Jan 01,
04
SMS Selling Made Smarter?!- Dec 04, 03
ICCO World report October 2003- Nov 20, 03
DTH Studyby Initiative media- sep 23, 03
IRS Study- sep 17, 03
CyberMedia Research - July 17, 03
Media Financial Wellbeing - A Study by ATG - June 06, 03
The "Surer" way of consumer contact -May 15 03
TOWN & COUNTRY - June 24 02
All
in All!
Mudra |
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