Amazon Prime Video announces exclusive International Output Agreement with Amc studios

Amazon Prime Video Will Bring Select AMC Studios Series to Customers Around the World and Become Exclusive Home to those series in Germany, Italy, Jap...

KKR-Backed Emerald Media Leads USD 65Mn Series B in aCommerce

aCommerce will continue to build successful multi-channel retail, distribution and marketing strategies for brands such as Samsung, Unilever, Nestlé,...

10 quarters back, we were a very shy company: Rohit Bansal, Reliance Industries Ltd

Rohit Bansal, Group Head of Corporate Communications, Reliance Industries Limited was speaking about the emerging tools of PR through Social Impact du...

Lifestyle Digital Brand, MensXP Launches Debut Campaign

The site reaches over 15 million young urban Indian Millennials every month

Lifestyle Digital Brand, MensXP Launches Debut Campaign

The site reaches over 15 million young urban Indian Millennials every month

Ginger by Lifestyle launches digital first campaign #ImperfectlyPerfect

The campaign creatively explores the unrealistic demands of perfection that the society places on a young girl

Howl wins the digital mandate for Baadshah gaming

HOWL - The incumbent E-Comm and Digital Agency, has been recently assigned the digital duties for Baadshah Gaming, a one- of-its-kind online portal th...

E-commerce business is set to double by 2020: Andrew Humber, Webscale

Webscale plans to build the brand around smooth operations for the e-commerce sector and then move on to demand generation

R K Marble appoints iCubesWire as Digital marketing agency

R K Marble operates globally and has established itself as the market leader in marble mining, processing, research and technology development since 1...

COMIO Launches Intruder Selfie Feature to Boost Smartphone Security

This ultimate security feature promises to keep unwanted intruders from prying into your smartphone when you are not looking

WittyFeed appoints Httpool as Sales partner

Httpool will not only help WittyFeed monetise their existing website traffic, but also bring on board creative rich media formats which will drive mor...

2024 LS elections will be fought on mobiles: Chetan Bragta, BJP social media strategist, Himachal Pradesh

Chetan Bragta, Bhartiya Janata Yuva Morcha (BJYM), Social Media (in-charge), who also heads the BJP’s social media in Himachal Pradesh, on how the par...

Hotstar appoints media veteran Punitha Arumugam as Platform Evangelist

Arumugam is best known for her leadership at Madison Media as Group CEO for over 13 years and at Google as Agency Director for over five years

Sanjay Tripathy’s Twitter post #BMWFire sparks social media fury

Tripathy's social media post on his BMW bonnet catching fire and expressing his disappointment with the brand goes viral

Social Kinnect enters Delhi NCR; wins digital account for ITC Wills Lifestyle

ITC Wills Lifestyle marks the beginning of #KinnectDilli and is an extremely important addition in the agency’s kitty

We want the gift card penetration to grow 5x in India: Pratap TP, Qwikcilver

The co-founder and CMO of the digital gift card company spoke about the future of this idea in a country like India

Times Internet partners with Truecaller

This is an attempt to make sign-ups and phone number verifications easy for its users

NDTV Digital revenue up by 35% YoY in Q2 FY’17

Costs at NDTV Convergence were down from Rs. 119 crore to Rs. 105 crore in Q2 (YoY)

As Twitter tampers with its DNA, marketers divided over its effectiveness

Twitter’s move to increase its character limit to 280 is seen as the company’s attempt to attract more users and take on its competitors

Personalisation is not changing the product at all, it's just about the experience: Adarsh Noronha, Oracle

He says that shifting from mass production to customization with digital help is the key to success for companies

Akash Gupta, Marketing Head, Mobikwik quits; plans to launch a Green Tech Startup

Gupta is bringing a revolution to address the pollution menace and promote healthier lifestyles

Benow acquires a digital payment start-up, Finmo

Digital payments company Benow, has acquired Gurgaon-based Finmo and their flagship product DigiBharat with immediate effect in a cash and stocks deal

YouTube Space launches global campaign to support comediennes

Collaborates with Aahana Kumra and Jamie Lever to mentor Indian women creators

WATConsult launches WAT’s Your Big Idea​ 2.0

Collaborates with more than 20 educational institutes, leading brands and brings on board 8 jury members; offers the winning team an opportunity to vi...