Top Story

e4m_logo.png

Home >> Digital >> Article

Yahoo! extends video-on-demand license with Sony BMG

22-November-2007
Font Size   16
Share
Yahoo! extends video-on-demand license with Sony BMG

Yahoo! and Sony BMG Music Entertainment have announced the signed plans to extend their video-on-demand license. In addition to expanding the existing relationship into additional territories around the world, the new worldwide deal adds a broad array of additional Sony BMG music videos to the Yahoo! Music catalog.

As part of the agreement, Sony BMG music videos will be available for distribution across Yahoo! and off-network through a Yahoo!-branded video player. The deal also enables Yahoo! users to utilise various Sony BMG audio recordings in user-generated audiovisual content.

“Yahoo! is an important part of our overall strategy to make our artistes’ music videos widely available, while at the same time, building a strong future for our online businesses,” commented Thomas Hesse, President-Global Digital Business and US Sales, Sony BMG.

“Yahoo! is committed to providing our users with the most comprehensive array of entertainment content. This partnership not only enhances our video offerings, but also offers Sony BMG artistes broad exposure among our global audience of music and entertainment fans,” added Ian Rogers, General Manager, Yahoo! Music.

Tags

Siddharth Kumar Tewary, Founder, Chief Creative, One Life Studios and Swastik Productions, on owning the IP on his most ambitious project 'Porus,' the risk of recovering its cost and his distribution strategy

Webscale plans to build the brand around smooth operations for the e-commerce sector and then move on to demand generation

Shriya Ghate, Business Head, Tinkle, spills the beans on the company's vision for its special line of merchandise launched to celebrate its 37th anniversary, its pricing, marketing strategies, and more

Vivek Patni, Director of Wonder Cement, on the current marketing strategies and challenges that brand owners face

Luis Fonsi, Rita Ora, Jain of Makeba fame , Dimitri Vegas, Jason Derulo, Charly Black and Dasu, J Balvin, Parineeti Chopra, Tiger & Jackie Shroff speak exclusively to the radio channel

The Film-Maker, as the host of ‘Calling Karan’, Will Be Just A Phone Call Away From Listeners Seeking Advice On Love & Relationship

The group aims to double its FMCG turnover to Rs. 1,000 crore over four years.