Yahoo! India, one of the largest internet media and communications company, which boasts of having a huge clientale of online advertisers across different sectors, celebrated its five years of operations in India on Saturday.
In order to celebrate the milestone, Yahoo! India has urged its Indian online consumers to express what Yahoo! means to them. The best responses will be selected and sent a special Yahoo! Goodie Box .
Neville Taraporewalla, Country General Manager, Yahoo! India, said, “Our entry in India coincided with the dotcom melt down, but then Yahoo! was certainly not just another company. It had founders who had humble beginnings, had the passion and most important had the vision to hire a team to make their idea a success. We built Yahoo! India brick by brick after the 2002 restructuring in a market where the penetration was poor.”
“We innovated, found out alternate revenue streams and have successfully created a community of Yahooligans in India,” he added.
According to the latest IMRB report Yahoo! has the highest awareness among Internet users in India, clearly surpassing other portals like Indiatimes, Rediff and Google.
The company will soon roll out a new advertising campaign for Yahoo! India Mail and Yahoo! India Mobile in order to promote the introduction of new product features of these services.