Top Story


Home >> Digital >> Article

WATConsult hires candidates through Snapchat, trends on Twitter

Font Size   16
WATConsult hires candidates through Snapchat, trends on Twitter

Digital agency, WATConsult has found an innovative way of hiring candidates through the social media platform--Snapchat. Starting from May 2 till May 6, interested candidates can apply to the agency by uploading a 10 second video on Snapchat about their passion and work on brands of interest.

This approach adopted by the agency was an instant hit with the youngsters and it immediately went trending on Twitter on Monday. Hashtags like #BeAWatizen and #snapplication were trending on the micro-blogging platform.

Commenting on this innovative approach to hire new talent, Rajiv Dingra, Founder & CEO, WATConsult said, “We are a social media friendly agency, 80% of our office colleagues are on Snapchat. In fact our HR team came up with this idea of hiring through Snapchat, it sounded exciting to us and we worked on it. The idea of this exercise is to promote internal engagement and with the help of hashtags like #BeAWatizen, #WatConsult to create social branding and promotion for the agency. Finally the intention is to find some real gem.”

Following are some excerpts from the Twitter trend: 

Kranti Gada joined the family business at Shemaroo in 2006 after a successful stint of over two years in marketing at Pepsi Co. She has been associated with the company for 12 years.

Exchange4media interacted with Jaspreet Chandok, Vice President and Head (Fashion) , IMG Reliance Pvt. Ltd on seamless brands integrations planned for Lakme Fashion Week, walking tall despite blazing trails like GST, demonetization and being a part of the larger cultural space

Their strategy to educate the consumers to make well informed decisions at all stages has worked out well.

Bobby Pawar, MD, CCO - South Asia, Publicis India, talks about his idea of chilling out

V-Guard Industries, a household name for consumer electrical appliances in India, has revamped its logo in order to reflect the strength gained by the brand over the years. The company has also unveil...

The report reveals that there has been nearly 5 times more growth in video consumption in the last 12 months, with 96 percent of all usage being focused on long form video

Gopalan currently leads the Indonesia operations of P&G, and will be taking over from April 1st, 2018 as Al Rajwani is set to retire after 37 years with the company.