VML Qais India announced the appointment of Natasha Kapur as Business Director. This appointment marks the expansion of VML Qais’ India operations to Delhi.
Her last stint was as Senior Manager – Strategy and Communications at Sony Mobile.
Commenting on the appointment, Tripti Lochan, the company’s CEO for Asia said, “With Natasha’s rich experience in brand building using digital and new media, platforms, partnerships and tools, she is ideally suited to join our team and provide thought leading, cutting-edge digital marketing experiences to clients.”
Kapur joins VML Qais with over a decade of experience in digital marketing, brand management and strategic initiatives across India, Asia Pacific, USA and Europe, working for blue-chip companies in the media, advertising and telecom sectors. She has conceptualised, co-created and driven digital marketing strategy and integrated marketing campaigns, both at a global and national level, building many successful brands during her career.
“I’m really looking forward to building great brands for companies by creating engaging experiences for consumers wherever they live in the digital universe, and am pleased to be joining the VML Qais team during this exciting stage in their India journey,” said Kapur.
Based for over two years at Sony Mobile's Headquarters in Lund, Sweden, Kapur was responsible for developing and driving integrated marketing strategy and communications for Sony Mobile’s mobile content and services ecosystem, that included mobile app stores, graphics, games, music, movies and device management services on a global level.
which offer digitally-led marketing experiences with strong in-house service lines across strategic planning, creative, research and analysis, social and digital media.