Video intelligence startup, Vidooly is now capable of tracking video performance on more than five platforms, including YouTube, Facebook, Twitter, Instagram and Vine. The new platform is powered by a patent pending Artificial intelligence technology which recommends which the type of content which has the maximum potential to gain massive viewership and engagement online. Vidooly's big data engine currently processes over 250 million videos with over 500 million views and has over 20,000 creators across the globe on its platform
The new platform called "Launchpad program" is targeted at content creators who have less than 5,000 subscribers on YouTube.
Vidooly initially started off as a video intelligence platform for YouTubers before expanding to social video platforms. Using the AI platform, video content creators can increase their reach and engagement across online video channels. Vidooly has also released rankings for the most watched online video creators in across platforms. Creator rankings include both brands and influencers.
"We are extremely excited to announce our cross platform analytics suite for creators, brands and media companies. The platform, powered by a patent pending AI technology, delivers customised results to smaller video content creators who lack resources of bigger studios and media companies. Over 60 per cent of India's population is below 30 which makes it one of the youngest nations in the world. Youth these days are not just consuming content on YouTube but also increasingly on social media hence brands need to take a multiplatform approach which is why we have expanded our product to include all major video social platforms," said Nishant Radia, CMO and co-founder of Vidooly.
According to Google, India is one of the largest markets in India with Indians viewing over 400,000 hours in ads on YouTube this year. For Facebook India is the second largest user base outside of United States. According to a recent report by NASSCOM, India only has 133 million internet users which is only a fraction of India's 1.2 billion population. Cheaper data, smartphones and wider access to public wifi will fuel the next wave of content revolution of which video will be a major chunk.