Top Story


Home >> Digital >> Article

Vdopia inks video advertising deal with Zoom TV portal

Font Size   16
Vdopia inks video advertising deal with Zoom TV portal

Vdopia, an Internet TV and online video advertising company, has entered into a pact with to procure and serve advertisements for the portal. As part of the deal, Vdopia will also provide video ad serving technology to

Saurabh Bhatia, Managing Director, Vdopia India, said, “ is the ideal platform for advertisers worldwide to reach millions watching the most popular lifestyle and Bollywood content. With the BrandConnect technology, we have created a way for brand advertisers to get the advantages of television and the Internet through real-time targeting and brand measurement.”

Sameer Pitalwalla, Head-Digital, Zoom Television, said, “We are excited to work with Vdopia as their advertiser network includes a multitude of great brands. Their ad serving capabilities, along with their understanding of the Indian and NRI markets, is another great monetisation opportunity for our premium entertainment content.”

Apart from this, Vdopia’s Video Ad Network, provides dynamic video ad serving technology to most premium Internet TV channels in India. The company claims that it is the most effective way for advertisers to reach out to Indians worldwide. The company claims that its network already reaches an audience of 10 million unique visitors, connecting brand advertisers in more than 30 million video streams of premium content every month.


Aparna Bhosle, Business Cluster Head - Premium & FTA GEC channels - ‎ZEEL, on its new property, sponsors, investment on acquisition and response to BBC First

In an interview with exchange4media, Ferzad Palia says that most successful brands are not those who spend the most money

As Milind Pathak takes over as Managing Director - Southeast Asia, Httpool, we chat with him on his new role, aspirations and his plans to aggressively penetrate the operations of the group in the Southeast Asian market

The group released the Little Hearts online-only campaign, #BreakSomeHearts, early this year and is on the path to make many more of its brands available on the digital platform

Though business has picked up, the private FM industry expects festive ad spends to be subdued compared to 2016