Vdopia announced the appointment of Daniel Ahiakpor as Vice President, Business Development, a newly created position in Vdopia's New York office. Ahiakpor will be responsible for striking and developing key publisher and mobile-app partnerships for the company.
"Daniel is an accomplished advertising technology professional with over 12 years of experience in sales, business development, publisher relations, and ad operations with a focus on video," said Chhavi Upadhyay, co-founder, Chief Operating Officer, Vdopia Inc. "He will be an important addition to our New York operation as we ramp up our mobile video programmatic buying and selling capabilities."
"I joined Vdopia because of its solid global position at the intersection of mobile and video. As we know, both are among the most important and fastest growing categories in digital advertising. Simply put, Mobile is the environment in which audiences are most engaged, and Video is often the most effective and entertaining way to deliver branded messages to audiences," said Ahiakpor. "With its proprietary VDO format, Vdopia brings innovation into the equation by helping marketers target and deliver creative branded video messages across mobile and tablet devices, with greater ease and efficiency. Vdopia is also bringing automation to its ad solution to further streamline the process of planning, buying and selling mobile video."
Ahiakpor comes to Vdopia from Adap.tv (New York), an AOL Company, and a leading video ad exchange and platform, where he led the company's North American publisher platform business as Sr. Director/Head of Publisher Platform Sales. Prior to that, he was a senior member of the publisher business development team at ScanScout, a technology-driven video ad network which was sold to Tremor Video in late 2010. Ahiakpor has also held various roles in operations, ad technologies and sales development over several years for Yahoo and for Fox Interactive Media.
Ahiakpor began his career with Providian Financial (now owned by JPMorgan Chase) as a Project Coordinator - Marketing Operations. He holds a BA in Political Science from New York's Hunter College and this year will be awarded an MBA from New York University's Leonard N. Stern School of Business.
Preetesh Chouhan, VP- APAC, Vdopia, said, “Daniel is an accomplished advertising professional. He will play a pivotal role in Vdopia’s efforts to bring automation to its ad solution to further streamline the process of optimising mobile video. The recent inclusion of talented industry players like Daniel in our team will further boost the growth wave that Vdopia has been riding on.”