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USFDA rejects 53 Haldiram’s consignments in a month, negative buzz goes viral

USFDA rejects 53 Haldiram’s consignments in a month, negative buzz goes viral

Author | Ankur Singh | Tuesday, Jun 16,2015 8:34 AM

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USFDA rejects 53 Haldiram’s consignments in a month, negative buzz goes viral

Weeks after Maggi failed food tests in India, the USFDA has identified hundreds of made-in-India snacks unfit for sale in America. According to market reports, the US regulator has rejected more than 2,100 import batches of made-in-India products across food, personal care and health supplement categories, including those made by leading companies such as Hindustan Unilever, Britannia, Nestlé India, Haldiram’s, Heinz India and MTR Foods.

The country’s famous packaged foods company, Haldiram’s, saw a rejection of 53 consignments due to presence of pesticide in fried snacks, potato snacks and sweets, claiming they were either not adequately processed or manufactured, or packaged in unsanitary conditions.

The US report mentioned that Haldiram’s products especially their cookies, wafers and biscuits are ‘filthy, putrid or decomposed-otherwise unfit’. They said that baked products are unfit for consumption and they are adulterated and contains toxic matter.

Haldiram’s, in its defense, is reported to have said that their food is completely safe.

With all top food brands coming under the scanner in the country and overseas, it is hard to say where the industry is headed. However, all this negative buzz overseas hasn’t stopped the virtual world from giving its verdict on these brands. Here are some excerpts from the Haldiram’s fiasco:

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