Top Story


Home >> Digital >> Article

Twitter COO resigns after growth lags

Font Size   16
Twitter COO resigns after growth lags

Ali Rowghani, COO of microblogging site Twitter resigned on Thursday with media sources claiming that the resignation followed an altercation with Twitter CEO Dick Costollo over flagging user base growth.

Chloe Sladden, Head of Media also tendered her resignation a few hours later. Tweeting after submitting his resignation, Rowghani said, "Goodbye Twitter. It's been an amazing ride, and I will cherish the memories." Rowghani joined Twitter as CFO in 2010, before taking over as COO in 2012. He is seen as one of the main orchestrators of Twitter's IPO in 2013. However, tensions regarding Twitter's flagging user base and lack of a proper definition of Rowghani's role seem to have finally led to the showdown and exit.

Twitter has been aggressively pushing to increase its user base and convert itself into an attractive destination for advertisers. Currently, the popular social platform has around 250 million plus users worldwide with approximately 20 million plus in India. The company has not announced a replacement for Rowghani yet with the role expected to be divided among the remaining top management.


Kranti Gada joined the family business at Shemaroo in 2006 after a successful stint of over two years in marketing at Pepsi Co. She has been associated with the company for 12 years.

Exchange4media interacted with Jaspreet Chandok, Vice President and Head (Fashion) , IMG Reliance Pvt. Ltd on seamless brands integrations planned for Lakme Fashion Week, walking tall despite blazing trails like GST, demonetization and being a part of the larger cultural space

Their strategy to educate the consumers to make well informed decisions at all stages has worked out well.

Bobby Pawar, MD, CCO - South Asia, Publicis India, talks about his idea of chilling out

WhatClicks promises to be an unbiased, objective, third-party audit firm that will work with advertisers and agencies alike to help build an effective and integrated digital strategy.

V-Guard Industries, a household name for consumer electrical appliances in India, has revamped its logo in order to reflect the strength gained by the brand over the years. The company has also unveil...

The report reveals that there has been nearly 5 times more growth in video consumption in the last 12 months, with 96 percent of all usage being focused on long form video