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Today, India is the number one country in the world for mobile data usage: Mukesh Ambani on Jio reaching 100 mn subscribers

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Today, India is the number one country in the world for mobile data usage: Mukesh Ambani on Jio reaching 100 mn subscribers

Reliance Industries’ Jio Infocomm has reached 100 million subscribers, Chairman Mukesh Ambani announced recently.

Jio added a record seven new members per second, every single day, for the last 170 days, he said as he revealed that the telecom firm’s tariff plans will become applicable from April 1, but with the promise that “unlimited maza continue hoyenga”.

Thanking his customers, Ambani said, “This is an unprecedented level of acceptance for any technology company anywhere in the world! We are grateful for… and truly humbled by… the enormous belief and unwavering trust that you have placed in us. Jio has risen to these lofty heights… only because of the affection and enthusiasm shown by you… our first 100 million customers.”

“By the end of 2017… the Jio network will be present in nearly all the cities, towns and villages of India… and cover 99% of our country’s population,” he added.

Largest Data Network

With 100 crore GB of data traffic per month and 200 crore voice and video minutes a day, Jio has become the largest network globally in terms of data carried. “Remember… before Jio, India was 150th in the world in broadband penetration. But, last month… just five months after Jio’s launch…Jio users consumed more than 100 Cr GB of data on the Jio network. That is more than 3.3 Cr GB a day! Today, India is the number one country in the world for mobile data usage. Jio users are today consuming nearly as much data as the USA and 50 per cent more data than China in a clear indication that India can and will adopt digitization and digital life faster than anyone else in the world,” said Ambani.

Jio Tariff

Announcing that Jio will start charging its customers from April 1, the RIL Chairman said all domestic voice calls to any network will remain free. The best-in-class tariff plans range from MRP 149 to MRP 4,999 for long-term plans. Jio announced two unique propositions for its customers – (i) Promise of the most affordable broadband data at all times via its ‘Everyday More Value’ offer (ii) ‘Jio Prime Membership’ for its 100 million plus existing customers.

Everyday More Value

To address the data and value anxiety among consumers, Jio will institute a comprehensive process of monitoring all publicly announced plans offered by all operators nationwide on a regular basis, said Ambani.

“And, we will not only match the highest selling tariffs of each of the other leading Indian telecom operators, but we will provide 20 per cent more data in each of these plans,” he further said.

This would be part of its promise of Everyday More Value to Jio customers. 

Jio Prime Membership

The Jio Prime Membership programme for founder members too, comes with its set of special benefits. First, Jio Prime Members will be able to enjoy the unlimited benefits of the existing Jio Happy New Offer for another full year till March 31, 2018 for a nominal, one-time enrolment fee of just Rs 99 and a “rock-bottom” introductory price of Rs 303 per month; effectively, just Rs 10 per day.

Secondly, the programme will enable Jio Prime Members to enjoy the full bouquet of Jio’s applications absolutely free till March 31, 2018. This translates into additional benefits worth over Rs 10,000 for the Jio Prime Members.

In addition, there will be many other attractive deals and offers from both Jio and its partners that the Jio Prime Members will enjoy under this programme.

The Jio Prime Membership is available only for existing Jio customers and the enrolment window will remain open from March 1 to 31.

Customers will also enjoy a completely digital recharge and billing experience.

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