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TheChairr appoints MindShift Interactive as its New Digital PR agency

12-November-2016
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TheChairr appoints MindShift Interactive as its New Digital PR agency

TheChairr has hired MindShift Interactive to handle digital public relations following a review.

The move comes as the company is moving towards bringing in some freshness to its marketing initiatives. MindShift Interactive will work towards generating brand awareness beyond the limits of its own website and social media accounts to gain access to newer audiences.

Commenting on the association, Bhavyassh Agarwaal, Co-founder, Andromeda Tech’s TheChairr.com said, “We have ventured deep into this industry and are here to actually provide a product that’s useful as well as beneficial to our users as well as the industry. The wellness and grooming industry has huge scope but genuine business assistance for the players is still missing. We’re hoping we’ll be able to reach out to industry as well as the right users through our association with MindShift digital PR.”

Speaking on the occasion, Zafar Rais, CEO, MindShift Interactive states, “We are forging ahead to drive awareness and leverage our exciting portfolio of brands. We believe this new association will bring together strong synergies between TheChairr and MindShift digital PR team.”

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Prior to joining Madison PR in 2012 Chaudhary was Group President Corporate Communications at Reliance Industries Limited.