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Thai India ropes in Internet Moguls as digital partner

19-December-2012
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Thai India ropes in Internet Moguls as digital partner

The soon to be launched Indian Operations of Thai Airways has announced its tie-up with digital marketing solutions provider Internet Moguls. A Star Alliance Member, Thai India, is about to make a debut across the Indian skies, by operating 49 flights a week between India and Thailand. Internet Moguls has been roped in to convey the brand and deliver clarity through website and content generation.

Internet Moguls and Thai India, in the coming days, would work closely to monitor online traffic, and effectively, divert it to Thai India website, so as to generate reviews, and bookings. In the current scenario, Thai Airways, is manning a passenger record of 18.17 million. Keeping in view this base, Internet Moguls has been entrusted with the task of creating a strong foundation for the start up operations of Thai Airways in India. This deliverable would be achieved by effective content presentation, and wider exposure of the property in the local milieu, as well as an extensive promotion.

Avijit Arya, CEO, Internet Moguls, said, “We are excited about this collaboration with Thai India, and now, we are committed to making Thai India, a preferred aviation option amongst the Indian base. We intend to achieve this with our effective website generation skills so as to generate trust, and eventually, revenue for our client.”

Following the completion of the aesthetic layout through the web design, Internet Moguls will initiate activities in the purview of Search Engine Optimisation. Search engine activities will revolve around On Page and Off Page optimisation to ensure greater visibility for the website on the indices of major search engines and guaranteeing greater traffic to the website. Thai India has also signed up with the digital agency for the activation of Facebook ads to divert traffic to the official website with a cross portal approach.

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